30 Sep
|
Genix Entertainment
|
Jaipur
30 Sep
Genix Entertainment
Jaipur
Meta Ads Executive Company: Genix Entertainment
Location: Jagatpura, Jaipur, Rajasthan
Job Type: Full-Time
Work Mode: On-Site
Experience: 2–3 Years
Salary: Up to ₹25,000 per month, based on skills and experience
Joining: Immediate / Short Notice Preferred
About Genix Entertainment Genix Entertainment is a growing digital marketing and performance marketing company focused on helping brands achieve measurable business growth through result-oriented digital strategies.
Our services include Meta Ads, Google Ads, Performance Marketing, Social Media Marketing, Creative Marketing, Lead Generation, and other digital marketing solutions.
About the Role We are looking for a Meta Ads Executive who has hands-on experience in planning, launching, managing, and optimizing advertising campaigns on Facebook and Instagram.
The ideal candidate should have a strong understanding of Meta Ads Manager, campaign objectives, audience targeting, creative testing, budget management, lead generation, and performance analysis.
The candidate should be able to understand client/business objectives and convert them into effective Meta advertising strategies focused on leads, sales, conversions, engagement, and overall business growth.
Key Responsibilities
- Plan, create, launch, and manage Meta Ads campaigns across Facebook and Instagram.
- Understand client objectives and develop appropriate advertising strategies.
- Conduct audience research and create relevant targeting strategies.
- Set up and manage campaigns, ad sets, ads, budgets, placements, and bidding strategies.
- Work on different campaign objectives including Lead Generation, Sales, Traffic, Engagement, and Awareness.
- Develop and test different audiences, creatives, ad copies, offers, and campaign structures.
- Monitor campaign performance and make regular optimizations to improve results.
- Track important performance metrics such as CPL, CPA, CTR, CPC, CPM, ROAS, conversion rate, and overall campaign ROI.
- Manage and optimize daily and monthly advertising budgets.
- Identify underperforming campaigns and take corrective actions.
- Coordinate with the creative and content teams to develop high-performing ad creatives and copies.
- Conduct A/B testing to identify winning audiences, creatives, and campaign strategies.
- Analyze campaign data and prepare regular performance reports.
- Monitor competitors and stay updated with Meta advertising trends and best practices.
- Troubleshoot campaign-related issues and ensure campaigns are running smoothly.
- Work closely with the client servicing and performance marketing teams to achieve campaign objectives.
- Maintain proper records of campaigns, budgets, results, and optimization activities.
Client & Business Understanding The candidate should not only know how to run ads but should also understand why the ads are being run.
You should be able to:
- Understand the client's business model and target audience.
- Identify the right marketing objective for the business.
- Recommend suitable Meta Ads strategies based on the client's goals and budget.
- Understand the difference between lead generation, sales, awareness, and engagement campaigns.
- Communicate campaign performance and recommendations clearly to clients/internal teams.
- Suggest ways to improve campaign performance based on data.
Requirements
- 2–3 years of hands-on experience in Meta Ads / Facebook Ads / Performance Marketing.
- Strong practical knowledge of Meta Ads Manager and Business Manager.
- Experience managing advertising budgets and multiple campaigns.
- Strong understanding of audience targeting, retargeting, lookalike audiences, placements, and campaign structures.
- Experience with lead generation and conversion-focused campaigns.
- Good understanding of ad creatives, copy, landing pages, and conversion funnels.
- Ability to analyze campaign data and make data-driven decisions.
- Experience working with multiple clients/accounts will be an advantage.
- Positive communication and problem-solving skills.
- Strong attention to detail and ability to work with deadlines.
- Experience in a digital marketing agency or performance marketing environment will be preferred.
Preferred Skills Meta Ads | Facebook Ads | Instagram Ads | Lead Generation | Performance Marketing | Audience Targeting | Retargeting | Lookalike Audiences | A/B Testing | Campaign Optimization | Budget Management | ROAS | CPL | CPA | Analytics | Client Handling
What We Offer
- Opportunity to work on multiple brands and industries.
- Hands-on exposure to performance marketing campaigns.
- Opportunity to work with creative, social media, and client servicing teams.
- Performance-driven learning and growth environment.
- Opportunity to develop advanced Meta advertising and client-handling skills.
Apply Now If you have strong hands-on experience in Meta Ads and can manage campaigns with a focus on measurable business results, we'd like to hear from you.
Immediate joiners / candidates on short notice will be preferred.
? Location: Jagatpura, Jaipur, Rajasthan
📌 Meta Ads Executive (Jaipur)
🏢 Genix Entertainment
📍 Jaipur