Department: Digital Media

Experience: 6 months +

Role Overview

We are looking for a motivated and detail-oriented hands-on experience in Meta Ads. The ideal candidate should have experience managing and executing branding campaigns across Meta platforms, including Facebook and Instagram.

Key Responsibilities

● Set up and manage branding campaigns through Meta Ads Manager .

● Handle end-to-end campaign setup, including campaign, ad set, and ad creation.

● Monitor campaign performance and delivery on a regular basis.

● Optimize campaigns based on campaign objectives and performance metrics.

● Ensure campaigns are launched accurately as per approved media plans and timelines.

● Monitor budgets, pacing, impressions, reach, frequency, CPM, video views, and other relevant

KPIs.

Required Skills & Qualifications

● Hands on experience in Meta Ads Manager .





● Experience managing branding and awareness campaigns on Facebook and Instagram.

● Valuable understanding of campaign objectives such as Awareness, Reach, Engagement, Video

Views, Traffic, and Messaging .

● Strong knowledge of campaign setup, monitoring, reporting, and optimization.

● Understanding of key branding metrics such as Reach, Impressions, Frequency, CPM, Video

Views, ThruPlay, and Engagement Rate .

● Knowledge of Meta audience targeting, Custom Audiences, and Lookalike Audiences.

Also, please share your CV at [email protected], along with a brief write-up highlighting your experience in handling branding campaigns.

📌 Media Executive (Bangalore Urban)
🏢 Grapes Worldwide
📍 Bangalore Urban