Company Description A S Fashions is a woven-fabric manufacturer based in Salem, specializing in yarn-dyed, dobby, and jacquard fabrics. The company is known for its strong focus on quality, ensuring that products meet rigorous standards for performance and finish. Sustainability is a core priority, with processes designed to reduce environmental impact and support responsible manufacturing.

A S Fashions also emphasizes reliable delivery, providing consistent service to apparel brands and textile partners. The team works closely with clients to support innovative fabric designs that meet evolving market needs.

Role Description The Marketing Manager role at A S Fashions is a full-time, on-site position located in Puducherry.

The Marketing

Manager will develop and execute marketing strategies to promote the company’s fabric portfolio, strengthen brand positioning, and support sales growth. Daily responsibilities include planning and managing campaigns, coordinating with sales and production teams, conducting market and competitor analysis, and creating marketing materials for digital and offline channels. The role involves managing social media presence, overseeing website content,



organizing customer outreach initiatives, and monitoring campaign performance to optimize results.

The Marketing

Manager will also maintain relationships with key clients, attend industry events as needed, and prepare regular reports on marketing activities and outcomes.

Qualifications

- Strong skills in marketing strategy, campaign planning, and brand management.
- Experience with digital marketing channels, including social media management, email marketing, and basic SEO.
- Ability to conduct market research, analyze data, and translate insights into actionable marketing plans.
- Proficiency in content creation for marketing materials, such as brochures, presentations, and online assets.
- Solid communication, collaboration, and stakeholder management skills for working with cross-functional teams.
- Prior experience in textiles, fashion, or manufacturing industries is an advantage.
- Bachelor’s degree in Marketing, Business, Communications, or a related field preferred.
- Comfort working on-site in Puducherry and managing multiple projects in a quick-paced environment.

📌 Marketing Manager (Puducherry)
🏢 A S Fashions
📍 Puducherry