Key Responsibilities

Marketing & Brand

- Develop and execute the overall marketing and brand strategy.
- Create monthly and quarterly marketing plans and campaigns.
- Maintain consistent brand positioning and communication across all channels.
- Research market trends, competitors and current marketing opportunities.
- Plan campaigns around company services, capabilities and achievements.

Social Media & Content
- Manage LinkedIn, Instagram and other relevant social platforms.
- Create and manage monthly content calendars.
- Develop ideas for posts, carousels, videos, reels and thought-leadership content.
- Coordinate with designers, video editors, writers and freelancers.
- Track reach, engagement, follower growth and content performance.

Digital Marketing
- Coordinate SEO and website content.
- Plan email marketing and B2B campaigns.
- Manage or coordinate paid advertising campaigns when required.
- Track website traffic, leads, conversions and campaign performance.

PR & Communications
- Manage company announcements, press releases and PR activities.
- Identify opportunities for media coverage, interviews, podcasts and publications.
- Coordinate with media partners, agencies and industry communities.





Events & Conferences
- Research relevant conferences, exhibitions and networking events.
- Plan and manage company participation in events.
- Handle event registrations, sponsorships, booths, branding and marketing materials.
- Coordinate with vendors and event organizers.
- Plan pre-event and post-event marketing activities.
- Work with the sales team to maximize business opportunities from events.

Leadership & Personal Branding
- Support leadership with thought-leadership and personal-branding initiatives.
- Plan executive content, articles, interviews and social media communication.
- Identify opportunities to strengthen leadership visibility within the industry.

Sales & Marketing Coordination
- Work closely with the business development and sales teams.
- Create presentations, brochures, case studies and other sales collateral.
- Develop targeted B2B campaigns for enterprise decision-makers.
- Support lead-generation and account-based marketing initiatives.

Pay: ₹20,000.00 - ₹60,000.00 per month

Work Location: Hybrid remote in Mohali, Punjab

📌 Marketing and Brand Manager (Sahibzada Ajit Singh Nagar)
🏢 BEHAWK INFOSEC
📍 Sahibzada Ajit Singh Nagar