30 Sep
|
Genix Entertainment
|
Jaipur
30 Sep
Genix Entertainment
Jaipur
Company: Genix Entertainment
Location: Jagatpura, Jaipur, Rajasthan
Job Type: Full-Time
Work Mode: In office
Experience: 5–10 Years
Salary: Up to ₹10–12 LPA, based on experience and expertise
Joining: Immediate / Short Notice Preferred
About Genix Entertainment Genix Entertainment is a growing digital marketing and performance marketing company focused on helping brands grow through creative, data-driven, and result-oriented digital strategies.
Our services include Influencer Marketing, Performance Marketing, Meta Ads, Google Ads, Social Media Marketing, Creative Marketing, Lead Generation, and other digital marketing solutions.
About the Role We are looking for an experienced Influencer Marketing Manager who has strong knowledge and hands-on experience in planning, executing, and managing influencer marketing campaigns for brands.
The ideal candidate should have a strong influencer network, understand different influencer categories and platforms, and know how to identify the right creators based on a brand's target audience, industry, campaign objective, and budget.
This role will involve not only managing influencers but also understanding the client's business requirements and developing influencer strategies that can help increase brand awareness, engagement, reach, leads, and overall business growth.
Key Responsibilities
- Develop and execute effective influencer marketing strategies based on client objectives and business goals.
- Identify and onboard relevant influencers and content creators across platforms such as Instagram, YouTube, Facebook, and other relevant platforms.
- Maintain strong relationships with influencers, creators, agencies, and talent networks.
- Build and maintain a reliable database/network of influencers across different categories, locations, audience sizes, and niches.
- Understand client requirements and recommend the right influencers for their brand and target audience.
- Plan influencer campaigns from concept development to execution and reporting.
- Negotiate influencer fees, deliverables, timelines, and campaign terms.
- Manage end-to-end communication with influencers and ensure timely delivery of content.
- Coordinate with clients and internal creative/social media teams to ensure campaigns are aligned with the brand's objectives.
- Develop influencer shortlists and campaign proposals based on budget and expected outcomes.
- Monitor influencer content, campaign performance, reach, engagement, and other relevant metrics.
- Track campaign ROI and identify opportunities to improve campaign performance.
- Ensure influencers follow the agreed campaign brief, messaging, brand guidelines, and deliverables.
- Handle influencer concerns, negotiations, revisions, and campaign-related issues professionally.
- Research new and emerging creators and stay updated with influencer marketing trends.
- Analyze competitor influencer campaigns and identify new opportunities for clients.
- Manage multiple influencer campaigns simultaneously while maintaining quality and timelines.
- Prepare regular campaign reports and performance insights for clients and management.
- Contribute to new business pitches by developing influencer marketing strategies and campaign ideas.
What We're Looking For
- 5–10 years of experience in influencer marketing, creator marketing, digital marketing, brand partnerships, or a related field.
- Strong practical understanding of influencer marketing and creator ecosystems.
- Proven experience in managing influencer campaigns from planning to execution.
- Strong network of influencers and content creators across relevant categories.
- Experience working with micro, macro, and celebrity influencers.
- Strong understanding of Instagram, YouTube, and other social media platforms.
- Ability to evaluate influencers based on audience quality, engagement, content quality, relevance, reach, and campaign suitability.
- Strong client-handling and communication skills.
- Excellent negotiation and relationship-management skills.
- Ability to understand a client's business and recommend influencer strategies accordingly.
- Strong analytical and problem-solving skills.
- Ability to manage multiple campaigns, budgets, and deadlines.
- Experience working with brands, agencies, or multiple clients will be preferred.
Key Skills Influencer Marketing | Creator Management | Influencer Network | Campaign Strategy | Brand Partnerships | Client Management | Negotiation | Campaign Execution | Social Media | Content Strategy | Performance Tracking | ROI Analysis | Team Management
What Success Looks Like The person in this role should be able to understand a client's business objective and answer:
"Which influencers should we work with, why are they relevant, how should we execute the campaign, and how can the campaign contribute to the client's business growth?"
The role requires someone who can combine influencer relationships + marketing strategy + client understanding + campaign execution to deliver meaningful results for brands.
Why Join Genix Entertainment?
- Work with multiple brands and industries.
- Chance to build and manage large-scale influencer campaigns.
- Exposure to creative, social media, and performance marketing teams.
- Opportunity to develop long-term relationships with creators and brands.
- Growth opportunities within a growing digital marketing organization.
Interested candidates can share their resume along with examples of influencer campaigns they have managed or portfolios/case studies, if available.
📌 Manager of Influencer Marketing (Jaipur)
🏢 Genix Entertainment
📍 Jaipur