- Conduct outbound calls and emails to prospective clients to generate qualified leads.
- Research potential clients and identity key decision-makers using online tools and databases.
- Maintain accurate records of calls, emails, and lead status in CRM systems.
- Follow up on marketing campaigns, webinars, or events to engage with potential leads.
- Work closely with sales managers to schedule meetings, demos, and pipeline activities.
- Track and report lead generation metrics (open rates, response rates, conversions).
- Stay updated with industry trends, competitors, and customer needs.
Required Qualifications:
Educational:
- Bachelor's degree in Business, Marketing, or related field preferred.
- Sales/Marketing certifications (e.g., HubSpot, Salesforce, Google Digital Marketing) are an added advantage.
Professional
- 0-1 year of experience in inside sales, lead generation, outbound calling, or email marketing.
- Robust communication (verbal & written) and interpersonal skills.
- Goal-oriented with a strong desire to pursue a career in sales and business development.
- Basic knowledge of Al tools and their practical business usage will be an added advantage.