Company: Digital Ninja Labs

Location: Lucknow, India

Experience: 1+ Year

Job Type: Full-Time

Work Mode: Work From Office

About the Role

Digital Ninja Labs is looking for a Google & Meta Ads Associate with at least 1 year of hands-on experience in performance marketing.

The candidate should have practical experience managing Google Ads and Meta Ads for real clients in India and/or the USA, with a strong understanding of lead generation, campaign optimization, conversion tracking and ROI-focused advertising.

Key Responsibilities

- Plan, launch, manage and optimize Google Ads and Meta Ads campaigns.
- Manage campaigns for Indian and US clients across different industries.
- Run Lead Generation, Sales, Search, Display, Remarketing and Conversion campaigns.
- Conduct audience, keyword and competitor research.
- Create and test ad copies, creatives, audiences and campaign strategies.
- Monitor CPC, CPM, CTR, CPL, CPA, ROAS and conversion rates.
- Optimize campaigns to improve lead quality and reduce acquisition costs.
- Set up and monitor GA4, Google Tag Manager, Meta Pixel and conversion tracking.
- Analyze campaign data and identify opportunities for improvement.
- Prepare performance reports for clients.
- Coordinate with the creative and content team for ad creatives and copy.
- Manage multiple client accounts and advertising budgets.
- Stay updated with Google Ads and Meta Ads changes and best practices.

Requirements

- Minimum 1 year of hands-on experience in Google Ads and Meta Ads.




- Must have worked on real client campaigns.
- Experience with India and/or USA target audiences is preferred.
- Strong understanding of Lead Generation and Performance Marketing.
- Good knowledge of campaign optimization and conversion tracking.
- Experience with GA4, Google Tag Manager and Meta Pixel.
- Strong analytical and problem-solving skills.
- Good English communication and reporting skills.
- Ability to work with multiple clients and campaigns simultaneously.

Portfolio & Results – Mandatory

Candidates must provide a portfolio of real campaigns they have worked on.

Portfolio should include, wherever possible:

- Client industry
- Target country/location
- Campaign objective
- Advertising budget/spend
- Leads or sales generated
- CPL / CPA
- ROAS
- Campaign duration
- Key optimization strategies
- Final campaign results

Candidates with only theoretical knowledge and no real client campaign experience may not be considered.

What We Offer

- Prospect to work with Indian and US clients.
- Hands-on experience across multiple industries.
- Exposure to international performance marketing campaigns.
- Opportunity to manage real advertising budgets.
- Professional growth based on performance and skills.
- Work with an experienced digital marketing team.

How to Apply

Send your CV + Portfolio + Previous Campaign Results to:

Email: [email protected]

Digital Ninja Labs

Lucknow, Uttar Pradesh, India

📌 Google & Meta Ads Executive (Lucknow)
🏢 Digital Ninja Labs
📍 Lucknow