Company Description Akrostech Consulting is a U.S.-based outsourcing and consulting firm that helps organizations optimize operations, reduce costs, and scale through specialized offshore support. With delivery centers in India and clients across the United States, Canada, the UK, and Australia, the company provides strategic solutions in RPO, accounting and finance services, legal process outsourcing, and virtual assistance. Akrostech combines onshore oversight with offshore efficiency, supported by ISO-certified delivery frameworks and strong data security and compliance practices.

Its domain-certified talent and 24/7 global delivery model offer flexible engagement options for a wide range of enterprises, staffing firms, law practices, and CPA firms. The organization operates as an extension of client teams, taking a consultative, outcomes-driven approach aligned with operational and growth goals.

Role Description This is a full-time, on-site Email Marketing Specialist role based in Noida.

The Email Marketing

Specialist will plan, build, and execute email campaigns to support lead generation and client engagement, including list segmentation, content scheduling, and deployment. The role involves managing email marketing software and marketing automation workflows, monitoring campaign performance, and optimizing subject lines, content, and calls-to-action. The specialist will collaborate with marketing and sales teams to align email activities with broader campaigns,



maintain clean and compliant contact databases, and ensure adherence to best practices and data privacy standards.

Day-to-day responsibilities also include preparing performance reports, analyzing subscriber behavior, and recommending improvements to enhance deliverability, open rates, and conversions.

Qualifications

- Strong proficiency in Email Marketing Software and Marketing Automation tools, with experience setting up campaigns, workflows, and audience segments.
- Ability to use Marketing Analytics to track, interpret, and optimize key email KPIs such as open rates, click-through rates, conversion rates, and unsubscribe metrics.
- Lead Generation skills, including nurturing prospects through email journeys and integrating email campaigns with CRM and sales processes.
- Excellent Communication skills, with the ability to craft clear, concise, and engaging email copy tailored to diverse audiences.
- Relevant experience in digital or performance marketing, preferably in a B2B or professional services setting.
- Familiarity with email deliverability best practices, list hygiene, A/B testing, and compliance with data protection and anti-spam regulations.
- Bachelor’s degree in marketing, communications, business, or a related field, or equivalent practical experience.
- Detail-oriented mindset, strong organizational skills, and ability to work effectively in a fast-paced, collaborative on-site environment.

📌 Email Marketing Specialist (Noida)
🏢 Akrostech Consulting
📍 Noida