Company Description Be Rolling Media is a next-generation brand studio for founders and brands that refuse to blend in. Instead of conventional marketing, the team focuses on building intellectual properties, crafting narratives, and creating immersive brand universes that audiences genuinely want to engage with. Their work sits at the intersection of IP creation, brand-led storytelling, AI-driven production, and personal branding to help brands become cultural forces.

Be Rolling

Media believes that the brands that will succeed are those with powerful stories, strong identities, and loyal audiences, and they partner closely with clients to build exactly that.

Role Description As a Creative Strategist at Be Rolling Media, you will develop and refine brand narratives, IP concepts, and content ecosystems that align with client goals and audience needs. You will lead day-to-day creative strategy work, including shaping campaign ideas, collaborating with founders and internal teams, and translating brand positioning into clear creative directions.

The role involves conducting audience and market research, writing strategic briefs, mapping brand universes, and ensuring that storytelling is consistent across all touchpoints.



You will also work closely with production and design teams to bring creative concepts to life and iterate based on performance insights. This is a full-time, on-site role based in New Delhi.

Qualifications

- Develop end-to-end creative strategies aligned with brand goals, audience insights, and campaign objectives.
- Messaging frameworks, and storytelling direction across platforms and formats, with a solid focus on social-first and video-led narratives.
- Define social media and video content strategies, including short-form, long-form, and platform-specific formats
- Collaborate with marketing, content, design, and production teams to translate strategy into effective creative execution across digital and social channels.
- Guide the strategic direction of video content, ensuring clarity of narrative, pacing, hooks, and audience retention.
- Drive creative brainstorming sessions, pitch ideas, and guide teams from concept to launch across social, video, and integrated campaigns.
- Stay updated on cultural trends, platform algorithms, evolving video formats, consumer behavior, and emerging social media opportunities.
- Ensure consistency across campaigns while adapting strategies for different platforms, audiences, formats, and content consumption behaviors.

📌 Creative Strategist (New Delhi)
🏢 Be Rolling Media
📍 New Delhi