Company Description IMAST is an AI-powered SaaS solutions company that helps enterprises transform sales, distribution, supply chain, and loyalty operations through intelligent technology and real-time business insights. With its integrated IMAST 360 platform, the company enables brands to gain visibility and control across field teams, distributors, retailers, influencers, channel partners, and customers. IMAST’s enterprise solutions include Sales Force Automation, Distributor Management System, Loyalty Management, Lead Management CRM, and After-Sales Service Management to digitize workflows and strengthen channel engagement.

The company also offers specialized managed services such as Loyalty MAX, Reward MAX, and Work Champ to support end-to-end program management and manpower outsourcing. IMAST works with 200+ brands across 18+ industries, supporting over 20 million channel partners and processing more than 500,000 transactions daily.

Role Description This is a full-time, on-site Content Writer role based in Indore.

The Content

Writer will create clear, engaging, and SEO-friendly content for web pages, product descriptions, blogs, case studies, and marketing collateral that support IMAST’s AI-powered SaaS solutions.

Responsibilities include conducting research on industry trends and customer needs, developing content outlines and strategies in collaboration with product and marketing teams,



and writing content that explains complex technology and business concepts in accessible language. The role involves proofreading and editing to ensure accuracy, consistency, and alignment with brand voice, as well as updating existing content to reflect new features, case studies, and product enhancements.

The Content

Writer will work closely with cross-functional teams to maintain a unified content style, meet project timelines, and contribute to ongoing content planning and optimization.

Qualifications

- Strong Web Content Writing and Writing skills to produce clear, concise, and engaging content for digital channels.
- Experience in Content Strategy and Research to plan topics, structure messaging, and support data-driven storytelling.
- Attention to detail in Proofreading to ensure error-free, consistent, and brand-aligned content.
- Excellent command of written English and the ability to explain technical and business concepts in straightforward terms.
- 1–3 years of experience in content writing, preferably in SaaS, technology, or B2B marketing environments.
- Familiarity with SEO best practices and digital marketing fundamentals is an advantage.
- Ability to collaborate with product, sales, and marketing teams and manage multiple projects with tight deadlines.
- Bachelor’s degree in Communications, English, Journalism, Marketing, or a related field (or equivalent practical experience).

📌 Content Writer (Indore)
🏢 IMAST
📍 Indore