CONTENT LEAD Brand Imprint | Guwahati

Location: Ulubari, Guwahati

Employment Type: Full-time | On-site

Experience: 4–7 years

About Brand Imprint

Brand Imprint is an AI-first digital marketing agency working across branding, digital marketing, social media, SEO, website development and creative communication.

We are looking for a Content Lead who can think beyond captions and calendars, someone who understands how content can build brands, create conversations and drive business.

The Role

As Content Lead, you will be responsible for leading the content strategy, ideation and execution for Brand Imprint and its portfolio of clients.

You will work closely with the creative, social media, performance marketing and account management teams to turn business objectives into compelling content.

What You’ll Do

- Develop content strategies for multiple brands across industries.
- Lead the ideation of campaigns, social media concepts, brand narratives and content series.
- Create and maintain content calendars aligned with brand objectives.
- Write and edit high-quality copy for:
- Social media
- Campaigns
- Websites and landing pages
- Blogs and articles
- Advertisements
- Video scripts and reels
- Emailers and marketing communication
- Brand presentations and other marketing collateral
- Develop distinctive brand voices and communication styles for different clients.
- Guide content writers and collaborate with designers, video teams and social media managers.
- Review and improve content before it reaches the client.




- Translate briefs and business objectives into strong creative ideas and communication.
- Identify relevant trends, cultural moments and emerging content formats.
- Use AI tools intelligently for research, ideation, content development and optimisation without compromising originality or brand voice.
- Conduct research across industries and understand audiences, competitors and market context.
- Present content ideas and campaign concepts internally and to clients when required.
- Track content performance and use insights to improve future content.
- Maintain consistency in tone, grammar, messaging and brand guidelines across all communication.

What We’re Looking For

- 4–7 years of experience in content, copywriting, social media or advertising.
- Strong command of English grammar, vocabulary and storytelling .
- Excellent conceptual and creative thinking.
- Ability to write both short-form and long-form content .
- Strong understanding of social media platforms and digital content trends.
- Ability to adapt writing style across different brands and audiences.
- Experience in leading or mentoring junior content team members.
- Strong research and fact-checking skills.




- Ability to work on multiple brands and deadlines simultaneously.
- Comfortable working in a fast-paced agency environment.
- Good presentation and communication skills.
- Curiosity about brands, culture, technology and emerging trends.

AI & New-Age Content At Brand Imprint, we believe AI should enhance creative thinking, not replace it .

You should be comfortable experimenting with tools such as ChatGPT and other AI platforms for:

- Research and ideation
- Content development
- Content repurposing
- Trend analysis
- Creative experimentation
- Improving productivity and workflows

Bonus: Experience with AI-assisted video, image or content creation.

Your Personality

We’d love to meet someone who is:

Curious. Sharp. Opinionated about good content. Obsessed with ideas. Not afraid to challenge a boring brief. And capable of turning “just make a post” into something people actually want to see.

What You’ll Get

- Chance to work with diverse brands and industries.
- Exposure to branding, digital marketing, social media and performance marketing.
- A highly creative, collaborative agency environment.
- Opportunity to experiment with AI and emerging content technologies.
- Scope to build and lead the content function at a growing agency.
- Work that goes beyond routine content calendars.

How to Apply Send your CV + portfolio/work samples to:

[email protected]

Subject: Application – Content Lead | Brand Imprint

Location: Ulubari, Guwahati

- Work Mode: Full-time | On-site

📌 Content Team Lead (Guwahati)
🏢 Brand Imprint
📍 Guwahati