? Location: Indore | Work From Office

? Experience: 6 Months to 1 Year Only

⚡ Immediate Joiners Preferred

About the Role:-Crawl Digitally is looking for a Senior Creative Strategist who can develop creative strategies and concepts for D2C brands across social media and performance marketing.The ideal candidate should have a strong understanding of consumer behaviour, content trends, UGC, creative hooks, storytelling, and performance-driven content.

Key Responsibilities:-

- Develop creative strategies for D2C and e-commerce brands
- Research competitors, target audiences, consumer behaviour, and content trends
- Develop creative concepts, content angles, hooks, scripts, and campaign ideas
- Create strategies for UGC, Reels, paid ads, static creatives, and short-form videos
- Identify creative opportunities based on campaign objectives and audience insights
- Work closely with UGC creators, video editors, designers, SMM, and performance marketing teams
- Create clear creative briefs and communicate requirements to the execution team
- Review scripts, creatives, and videos and provide actionable feedback
- Analyze creative performance and identify patterns, winning angles, and areas for improvement
- Develop new creative concepts based on performance insights
- Identify creative fatigue and suggest new angles, formats, and concepts
- Participate in brainstorming sessions and lead creative ideation when required
- Stay updated with social media trends, advertising formats, and emerging content styles





Requirements:-

- 6 Months of experience in Creative Strategy, Content Strategy, Advertising, or a related role
- Experience working with D2C / e-commerce brands is preferred
- Robust understanding of UGC, Reels, social media, and performance creatives
- Strong knowledge of hooks, storytelling, content angles, and consumer psychology
- Good understanding of what makes creative content engaging and performance-driven
- Strong copywriting and scripting skills
- Ability to convert insights into practical creative concepts
- Comfortable working with designers, editors, creators, and performance marketers
- Ability to analyze creative performance and use insights for future content
- Strong communication and coordination skills
- Ability to manage multiple brands and creative requirements simultaneously
- Portfolio / previous work samples are required

What We Offer:-

- Opportunity to work with multiple D2C brands
- Exposure to creative strategy across organic and paid marketing
- Hands-on experience with UGC, performance creatives, and social-first content
- Collaborative work environment
- Salary hike based on current in-hand compensation and experience
- Opportunity for long-term growth within the team

If you enjoy understanding what makes people stop scrolling, watch, click, and convert, this could be the right chance for you.

? To Apply: Send your CV + Portfolio/Work Samples? (phone hidden)? [email protected]

📌 Content Strategist (Indore)
🏢 Crawl Digitally
📍 Indore