- Drive brand-building initiatives and execute marketing campaigns for different brand portfolio across international markets.
- Manage and grow the personal care brand portfolio through effective marketing strategies and execution.
- Analyse market trends, consumer insights, and competitor activities to identify growth opportunities.
- Coordinate with regional teams, distributors, and external agencies for seamless execution of marketing initiatives.
- Support new product launches, promotional activities, and portfolio management.
- Monitor brand performance and provide actionable recommendations for improvement.
- Prepare marketing presentations, reports, and business reviews for management.
Preferred candidate profile
- MBA/PGDM in Marketing from a reputed institute.
- Hands-on experience in personal care brand management will be preferred.
- 2-6 years of FMCG marketing experience.
- Exposure to international markets/export business will be preferred.
- Robust analytical, communication, and stakeholder management skills.
- Ability to work effectively with cross-functional and geographically dispersed teams.