Role & responsibilities :

- Develop and execute sales strategies to achieve sales, revenue, and distribution targets across West Bengal.

- Manage sales operations, including distributors, super stockists, wholesalers, retailers, and key accounts.

- Build and expand the distribution network to strengthen market coverage, product availability, and market penetration.

- Lead, mentor, and motivate the sales team, including Sales Officers and field sales personnel, to achieve business targets.

- Monitor sales performance, route coverage, market execution, and team productivity through regular reviews and market visits.

- Identify, appoint, and manage distributors and channel partners while maintaining strong business relationships.





- Conduct regular market visits and competitor analysis to identify market opportunities, trends, and competitive activities.

- Prepare sales forecasts, budgets, and periodic performance reports and provide regular updates to senior management.

- Coordinate with Marketing, Operations, and Warehouse teams to ensure effective promotions, merchandising, stock availability, and timely deliveries.

- Monitor collections, credit limits, and receivables to maintain healthy channel finances.

- Drive recent market development, distribution expansion, and overall sales growth across West Bengal.

📌 Area Sales Manager (Kolkata)
🏢 Pintola
📍 Kolkata