Location: Bengaluru

Experience: 2–5 years

Company: Harness Insurance

About Harness

Harness is building an AI-native commercial insurance brokerage for small businesses in the US.

We acquire customers digitally and combine a high-velocity sales motion with our own AI-native insurance platform to help our team sell and service customers dramatically faster than a traditional brokerage.

We’re starting with restaurants & bars and expanding across SMB verticals as we find repeatable acquisition and sales playbooks.

We’re looking for someone exceptional to own the growth engine behind that expansion.

The role

This is not a traditional performance marketing role.

You will own customer acquisition end-to-end : Paid acquisition → creative → landing pages → experimentation → competitive intelligence → analytics → bound customer.

Today, our primary channels are Meta and Google. You’ll inherit real campaigns and budgets across multiple verticals and be responsible for figuring out how to scale them.

But managing Ads Manager is only part of the job.

You should be equally excited about opening an AI video tool and producing five new ad concepts, studying a competitor’s funnel, rewriting a landing page, analyzing why plumbers convert better than electricians, or launching an entirely new experiment before the day ends.

We want someone who can use AI to do what previously required a small marketing team.

What you'll own

Paid growth

Own and scale acquisition across Meta and Google.

Manage campaign structure, targeting, keywords, bidding, budgets, retargeting and conversion tracking.

Optimize against what matters to the business — qualified leads, bound customers, CAC and revenue , not clicks or impressions.

Creative

Own the creative experimentation engine.

Develop hooks, concepts, copy, statics and short-form video.

Use tools like ChatGPT, Claude, Midjourney, Veo, Runway, Kling,



Canva and whatever comes next to go from an idea to a live experiment quickly.

You don't need to be a professional designer or video editor. You need enough taste and resourcefulness to create great performance creative using AI.

Experimentation

Run experiments constantly across

- Creative and messaging
- Offers
- Audiences
- Keywords
- Landing pages
- Lead forms
- Geographies
- Channels
- New insurance verticals

Launch quickly. Read the data. Double down on winners. Kill losers. Funnel & CRO

Your responsibility doesn't stop when someone clicks an ad.

Understand the entire journey

Ad → landing page → lead → contact → quote → bind → revenue.

Work directly with sales and engineering to understand what is actually converting and improve the funnel accordingly.

Competitive intelligence

Know what everyone in our market is doing.

Study competitor ads, landing pages, offers, messaging and positioning. Build systems using AI to continuously monitor the market and turn those observations into experiments.

AI & automation

We want marketing to become increasingly automated.

Use AI and automation for creative generation, research, reporting, analysis, campaign monitoring and experiment generation.

If you're repeatedly doing something manually, you should eventually ask whether a machine can do it.

Who you are

You have roughly 3–5 years of experience in performance marketing, growth or paid acquisition.

You've personally operated Meta and Google Ads and managed meaningful budgets.

You understand CAC, conversion rates, attribution and funnel economics.





You're analytical enough to find patterns in campaign and sales data but creative enough to turn those insights into new ads and experiments.

You're already using AI heavily — or you're the kind of person who learns a new tool over a weekend because it makes you faster.

You've worked in a startup, D2C company, high-growth business or similarly fast environment.

You move fast without needing a large team or detailed instructions.

Most importantly, you're ambitious.

You don't want to spend the next five years becoming better at managing an ad account. You want to learn how to build and eventually lead a growth function.

What success looks like

Within your first few months, you understand our acquisition engine better than anyone else.

You know which verticals, audiences, messages and creatives produce customers — not just leads.

You're shipping experiments every week.

Creative production is fast and increasingly AI-powered.

Sales feedback flows directly back into acquisition.

CAC becomes predictable enough that we can confidently increase spend.

And when Harness launches a recent vertical, we have a repeatable playbook for figuring out how to acquire customers quickly.

Why Harness

This is an unusually high-ownership seat.

You'll work directly with the founders and closely with sales and engineering. You'll have real budgets, immediate customer feedback and the freedom to experiment.

We're not hiring you to become another person on a marketing team.

We're hiring you to build the marketing and growth function.

As Harness scales, we want this person to scale with it and have the opportunity to become the leader of that function.

To apply

Send us your resume or LinkedIn along with one campaign you're proud of :

What was the objective?

What did you change?

What happened to CAC/conversion/revenue?

What did you learn?

Bonus points if you also send us an ad, landing page, experiment or AI workflow you've built yourself.

📌 AI-Native Growth & Performance Marketing Lead (India)
🏢 Harness
📍 India