CREX is looking for an Ad Sales Manager to drive advertising revenue by building relationships with brands, media agencies, and advertising partners.
The role will focus on taking CREX’s cricket-led digital advertising proposition to the market, identifying new business opportunities, pitching brands and agencies, and converting these opportunities into revenue.
The ideal candidate is someone with 2–5 years of experience in digital media, advertising, media sales, or brand partnerships, who is passionate about cricket, understands the digital advertising ecosystem, and enjoys working in a target-driven environment. This is an prospect to work closely with brands and agencies and build innovative advertising solutions around one of India’s most engaged sports audiences.
Key Responsibilities
Ad Sales & Revenue Generation
- Drive advertising sales for CREX across brands, agencies, and advertising partners.
- Identify and prospect recent brands across categories such as FMCG, BFSI, Auto, Telecom, E-commerce, Gaming, Consumer Tech, Lifestyle, and others.
- Generate leads, conduct client meetings, deliver pitches, negotiate commercials, and close advertising deals.
- Achieve monthly and quarterly revenue targets.
- Build and maintain a strong sales pipeline with regular updates on opportunities and closures.
- Identify opportunities for repeat business and increase spends from existing clients.
Brand & Agency Relationships
- Build strong working relationships with media agencies, planners, buyers, and brand marketing teams.
- Develop relationships with agencies such as GroupM, Publicis, Dentsu, Omnicom, and other independent agencies.
- Understand upcoming campaigns, briefs, budgets, and category requirements to identify opportunities for CREX.
- Regularly meet agencies and brands to present CREX's audience, content, and advertising proposition.
- Maintain strong relationships with clients throughout the campaign lifecycle.
CREX Advertising Solutions
- Develop a solid understanding of CREX's audience, cricket content, traffic, engagement, and advertising inventory.
- Create relevant advertising solutions based on client objectives and campaign requirements.
- Sell opportunities across display advertising, video, sponsorships, branded content, integrations, and customised campaigns.
- Work with internal teams to create innovative cricket-led solutions for brands.
- Proactively identify opportunities around major cricket tournaments, series, and key cricketing moments.
Client Pitching & Business Development
- Create and deliver compelling sales presentations and proposals to brands and agencies.
- Respond to briefs with relevant CREX solutions and commercial proposals.
- Proactively approach potential advertisers rather than relying only on inbound enquiries.
- Conduct regular agency and client visits to generate current business.
- Participate in agency meets, client events, industry forums, and networking opportunities.
- Develop strong understanding of competitor platforms and their advertising propositions.
Campaign & Account Management
- Work closely with internal campaign,
operations, content, and marketing teams to ensure smooth campaign execution.
- Coordinate with clients and agencies to ensure campaign deliverables are met.
- Track campaign performance and share relevant reports with clients.
- Identify upselling and repeat-business opportunities after campaign completion.
- Maintain accurate records of clients, opportunities, proposals, and revenue pipeline.
What We're Looking For
- 2–5 years of experience in digital advertising, media sales, ad sales, brand partnerships, or a related field.
- Strong interest in cricket and digital media.
- Existing relationships with media agencies and/or brands will be an advantage.
- Good understanding of the digital advertising ecosystem and media buying process.
- Solid communication, presentation, negotiation, and relationship-management skills.
- Ability to pitch ideas confidently to clients and agencies.
- Strong commercial mindset with a focus on achieving revenue targets.
- Ability to identify new business opportunities and convert leads into clients.
- Comfortable working in a fast-paced, entrepreneurial environment.
- Self-driven, organised, and willing to take ownership from prospecting to closure.
Why CREX?
- Opportunity to work with one of the most engaged cricket-focused digital audiences.
- Exposure to leading brands, agencies, and advertisers across multiple categories.
- Opportunity to build innovative advertising solutions around live cricket and cricket content.
- High ownership and visibility in a growing digital media business.
- A fast-paced workplace where ideas, initiative, and commercial performance directly contribute to growth.
📌 Advertising Sales Manager (Gurugram)
🏢 CREX
📍 Gurugram