Description

Why This Opportunity Is Different

Most sales roles focus on selling products. This role focuses on transforming businesses.

As a Practice Development Manager (PDM), you will help doctors and practices adopt new technologies, embrace digital workflows, expand treatment capabilities, and unlock growth opportunities that improve both practice performance and patient outcomes.

You will operate at the intersection of: Healthcare | Medical Technology | Digital Transformation | Business Consulting | Practice Growth | Customer Success | Commercial Leadership

This is not simply a territory sales role. It is an chance to influence how healthcare innovation is adopted and delivered every day.

Why Align?

Build a Career Beyond Traditional Sales - At Align, you are not just responsible for driving revenue. You are responsible for helping customers transform how they work. You will become a trusted advisor to doctors and practice teams, helping them improve clinical confidence, streamline workflows, elevate patient experiences, and grow sustainable businesses.

Join a Company Shaping the Future of Healthcare - Align's digital ecosystem integrates advanced software, AI and machine learning, digital imaging, visualization, biomechanics, and material science to deliver industry-leading solutions worldwide.

Be Part of India's Growth Story - India represents one of the most exciting opportunities within Align's global growth journey. As Align continues to expand its commercial presence, digital capability, and operational footprint in India, you will have the opportunity to contribute to a business that is shaping the future of healthcare technology in one of the world's most dynamic markets.

Role expectations

What You Will Do

Drive Territory Growth

- Develop and execute strategic territory plans using customer insight, commercial data, and opportunity analysis.
- Grow existing customer partnerships while acquiring and activating new customers.
- Convert new and existing practices into advocates of digital orthodontics and clear aligner treatment.
- Identify high-potential opportunities and prioritize activities that drive sustainable business growth.

Become a Strategic Business Partner

- Build trusted, long-term partnerships with doctors and practice teams.
- Understand each customer's clinical, commercial, and patient-focused objectives.
- Act as a strategic advisor rather than a transactional seller.
- Help practices identify opportunities to enhance efficiency, adoption, profitability, and patient experience.

Lead Value-Based Commercial Conversations

- Conduct structured, consultative conversations that uncover explicit and unspoken customer needs.
- Demonstrate the commercial and clinical value of Align solutions.
- Differentiate Align through insight-led selling rather than price-based selling.
- Confidently navigate competitive environments and complex objections.

Drive Digital Transformation

- Champion the Align Digital Workflow (ADW) and associated digital technologies.




- Help practices integrate digital workflows into daily operations.
- Demonstrate how technology can improve predictability, efficiency, patient engagement, and treatment outcomes.
- Become a trusted advocate for innovation and digital adoption.

Deliver Meaningful Customer Impact

- Support clinicians in developing confidence and capability in clear aligner treatment.
- Share evidence-based recommendations and best practices.
- Help practices improve patient outcomes and treatment experiences.
- Enable long-term practice transformation through technology and partnership.

What Makes Someone Successful in This Role?

The strongest PDMs are:

Growth Builders | They see opportunities where others see obstacles.
Strategic Thinkers | They manage territories like businesses.
Trusted Advisors | They earn credibility with customers through insight and partnership.
Digital Advocates | They help customers embrace new technologies and ways of working.

Category Creators | They help shape the future of digital dentistry by expanding adoption and influencing change.

What we're looking for

Who We're Looking For

We would love to hear from professionals with experience in: Medical Devices | Healthcare Technology | Diagnostics | Capital Equipment | Dental Technologies | Orthodontics | Healthcare Solutions | Complex Consultative Sales

You will thrive in this role if you are: Commercially sharp and growth oriented | Highly customer focused | Curious and quick to learn | Resilient in competitive environments | Strong at relationship building | Passionate about technology and innovation | Motivated by business transformation rather than transactional selling

A Message to Medical Device Professionals

Many candidates initially view digital dentistry as a niche category. We see it differently.

While the category is specialized, the capabilities you build are broad and highly transferable. As a Practice Development Manager, you will develop expertise in strategic selling, customer transformation, digital adoption, territory leadership, commercial strategy, and market development.

Digital dentistry is the category you enter. Healthcare transformation is the capability you build.

What Success Looks Like

Success in this role means:

- Building a healthy, high-performing territory
- Expanding customer adoption of clear aligner treatment
- Accelerating digital workflow adoption
- Strengthening doctor and practice partnerships
- Turning customer insight into business growth
- Helping practices improve outcomes for patients and teams alike

About Align Technology

Your growth and well-being:

At Align, every smile matters. We’re committed to helping you thrive by supporting the health, growth,



and well-being of our team members through a variety of tools and programs. While specific offerings may vary by location and role, Align employees can typically expect:

- Health and well-being programs to keep you thriving in both body and mind.
- Employee-exclusive discounts on Invisalign products.
- Learning opportunities through online learning resources and support for your individual development plans.
- Inclusive, global workplace that fosters collaboration, recognition and belonging.

Country and/or role specific details will be shared with you by your recruiter during the interview process.

Discover Align:

We are a global community of game-changers and smart team players, united by our belief in the power of a smile. Our dynamic team of exceptional employees is dedicated to transforming the industry and creating extraordinary outcomes every day.

Align’s core values of agility, customer, and accountability are more than words to work by, they are words we live by. The actions we take every day speak to who we are as a company and our focus on being truly impactful. We celebrate our differences, and the many ways we support one another— ultimately creating a more inclusive organization and world as we continue transforming smiles and changing lives.

We foster a culture where thinking differently and seeking new experiences are not just encouraged but celebrated. With the Align Mindset, we empower each other, ensuring every voice is heard and valued in an inclusive environment that inspires creativity and collaboration.

At Align, we believe in the power of a smile, and we know that every smile is as unique as our employees. As we grow, we are committed to building a workforce rich in diverse cultural backgrounds and life experiences, fostering a culture of open-mindedness and compassion. We live our company values by promoting healthy people and healthy communities, all with the intent of changing millions of lives, one unique smile at a time.

As part of our commitment to innovation, Align Technology includes exocad and Cubicure, companies that enhance our offerings and extend our impact to industry transformation.

Eager to learn how we embrace our global differences and nurture employee well-being?
Explore Align's culture here!

Want to discover more about exocad and Cubicure? Click on their names for additional information.

Applicant Privacy Policy:

Review our Applicant Privacy Policy for additional information.

Equal Opportunity Statement:

Align Technology is an equal opportunity employer. We are committed to providing equal employment opportunities in all our practices, without regard to race, color, religion, sex, national origin, ancestry, marital status, protected veteran status, age, disability, sexual orientation, gender identity or expression, or any other legally protected category. Applicants must be legally authorized to work in the country for which they are applying, and employment eligibility will be verified as a condition of hire.

📌 Practice Development Manager, Ortho Kolkata (India)
🏢 Align Technology
📍 India