30 Sep
|
GKMT IT
|
Jaipur
Position Overview
We are seeking a strategic, creative, and performance-driven Social Media Manager to join our growing digital marketing agency. In this client-facing role, you will manage multiple brand accounts across industries, develop results-focused strategies, and execute high-impact social media campaigns that drive measurable growth.
The ideal candidate thrives in a fast-paced agency environment, understands client expectations, and can balance creativity with analytics.
Key Responsibilities
Strategy & Planning
- Develop customized social media strategies for multiple client accounts
- Conduct audience research, competitor analysis, and platform selection
- Align social campaigns with broader marketing funnels and client business goals
- Build monthly content calendars and campaign roadmaps
Content Creation & Management
- Create, curate, and publish engaging content across platforms including Instagram, LinkedIn, Facebook, TikTok, Pinterest, and X
- Write compelling captions aligned with each client’s brand voice
- Coordinate with designers and video editors to produce high-quality creatives
- Oversee content scheduling and publishing
Client Communication
- Present strategies and campaign performance reports to clients
- Manage feedback, revisions, and approvals professionally
- Serve as the primary point of contact for social media-related discussions
Performance & Optimization
- Track KPIs such as engagement, reach, conversions, and ROI
- Analyze data using tools like Google Analytics and platform insights
- Provide actionable recommendations to improve performance
- A/B test content formats and messaging
Paid Social Campaigns
- Plan and manage paid advertising campaigns when required
- Optimize targeting, budget allocation, and creatives
- Monitor ad performance and scaling strategies
Required Qualifications
- Bachelor’s degree in Marketing, Communications, or related field
- 1 -2 years of social media experience (agency experience preferred)
- Proven experience managing multiple client accounts simultaneously
- Strong understanding of platform algorithms and social trends
- Excellent copywriting and storytelling skills
- Experience with scheduling and management tools
- Working knowledge of design tools (e.g., Canva, Adobe Creative Cloud)
- Strong analytical and reporting skills
Preferred Skills
- Experience with influencer collaborations
- Short-form video strategy expertise
- Crisis management and brand reputation handling
- Basic knowledge of SEO and performance marketing
- Familiarity with CRM or marketing automation platforms
Key Competencies
- Strong client communication skills
- Ability to work under deadlines
- Detail-oriented and organized
- Creative problem-solving
- Team collaboration mindset
KPIs for Success
- Client retention rate
- Engagement rate growth
- Follower growth across accounts
- Campaign ROI
- Lead generation and conversion metrics
- On-time content delivery
Job Type: Full time
Pay: ₹12,000.00 - ₹20,000.00 per month
Experience:
- total work: 1 year (Preferred)
Work Location: In person
📌 Social Media Manager (Jaipur)
🏢 GKMT IT
📍 Jaipur