Designoweb Technologies is looking for a LinkedIn Lead Generation Specialist responsible for identifying, connecting with, and engaging potential B2B clients through LinkedIn. The ideal candidate should have experience in IT services lead generation and a strong understanding of LinkedIn prospecting and outreach.
Key Responsibilities
- Identify and research potential B2B clients, decision-makers, and prospects using LinkedIn and LinkedIn Sales Navigator.
- Execute personalized LinkedIn connection and outreach to generate qualified leads.
- Develop engaging and professional outreach messages based on different target audiences and service offerings.
- Research prospects and understand their business, technology needs, and potential pain points.
- Qualify leads based on defined criteria and maintain accurate lead information.
- Follow up consistently with prospects and move qualified leads through the outreach funnel.
- Coordinate with the Business Development and Sales teams for lead qualification and handover.
- Track outreach activities, response rates, meetings booked, and conversions.
- Maintain lead-generation data and reports in CRM/Google Sheets or relevant tools.
- Monitor LinkedIn outreach performance and continuously improve messaging and targeting strategies.
Requirements
- 1–8 years of experience in LinkedIn lead generation, B2B lead generation, or IT services sales development.
- Should have their own linkedin accounts/ids for outreaching.
- Hands-on experience with LinkedIn and LinkedIn Sales Navigator.
- Understanding of IT services such as web development, mobile app development, software development, or digital solutions.
- Solid prospect research and communication skills.
- Experience with LinkedIn outreach, follow-ups, and appointment setting.
- Familiarity with CRM tools and lead-generation platforms is an advantage.
- Ability to identify relevant decision-makers such as Founders, CEOs, CTOs, CMOs, IT Heads, and Procurement Managers.