30 Sep
|
ACCE GLOBAL SOFTWARE
|
India
30 Sep
ACCE GLOBAL SOFTWARE
India
Job description:
Marketing Head
Company: ACCE Global
Job Type: Full-time
Location: Kolkata, West Bengal (On-site)
About ACCE Global
ACCE Global is a fast-growing technology company delivering innovative digital solutions across multiple business verticals. Our portfolio includes fintech, device security, retail technology, and software solutions that empower businesses across India.
We are looking for an experienced Marketing Head who can lead our marketing strategy, strengthen our brand presence, generate high-quality leads, and drive business growth.
Job Summary
The Marketing Head will be responsible for planning and executing marketing strategies that increase brand awareness, generate business opportunities, and support sales growth. The ideal candidate should possess strong leadership skills, strategic thinking, and experience managing integrated marketing campaigns.
Key Responsibilities
Develop and execute annual marketing strategies aligned with business objectives.
Build and strengthen the ACCE Global brand across multiple business verticals.
Plan and manage digital marketing campaigns including:
Google Ads
SEO
SEM
Email Marketing
Content Marketing
Performance Marketing
Generate qualified B2B and B2C leads through online and offline marketing initiatives.
Monitor campaign performance and optimize ROI using analytics and reporting tools.
Plan product launch campaigns and go-to-market strategies.
Coordinate with the Sales team to improve lead conversion and customer acquisition.
Manage marketing budgets and maximize return on investment.
Build strategic partnerships with agencies, vendors,
and business partners.
Conduct competitor analysis and market research to identify growth opportunities.
Lead and mentor the marketing team while ensuring timely execution of campaigns.
Organize exhibitions, dealer meets, conferences, product launches, and promotional events.
Track KPIs and present marketing performance reports to senior management.
Required Qualifications
Bachelor's degree in Marketing, Business Administration, or a related field.
MBA in Marketing is preferred.
Experience
7+ years of experience in Marketing.
At least 3 years in a leadership or managerial role.
Experience in Technology, SaaS, FinTech, Consumer Electronics, or Retail industries is preferred.
Required Skills
Marketing Strategy
Digital Marketing
Performance Marketing
Google Ads
SEO & SEM
Email Marketing
Brand Management
Lead Generation
Market Research
Campaign Planning
Budget Management
Google Analytics
CRM Tools
Marketing Automation
Strong Leadership & Team Management
Excellent Communication & Presentation Skills
Preferred Qualifications
Experience launching new products in competitive markets.
Strong analytical and data-driven decision-making skills.
Experience working with multi-brand organizations.
Ability to manage multiple projects simultaneously.
What We Offer
Market-competitive salary
Performance-based incentives
Career growth opportunities
Career development
Collaborative work environment
Opportunity to work on innovative technology products
Pay: ₹600,000.00 - ₹1,000,000.00 per year
Work Location: In person
📌 Marketing Head (India)
🏢 ACCE GLOBAL SOFTWARE
📍 India