- Manage ASO activities for Play Store and App Store applications
- Improve app ranking, organic installs, and app visibility
- Perform keyword research for SEO and ASO
- Handle On-page, Off-page, and Technical SEO activities
- Run Google Ads, Meta Ads, and app promotion campaigns
- Track performance using Google Analytics, Search Console, Firebase, and Play Console
- Create SEO-friendly content, blogs, and app descriptions
- Coordinate with design and development teams for marketing activities
Required Skills:
- Strong knowledge of ASO and SEO concepts
- Experience with Play Console, Google Analytics, and Search Console
- Familiar with Google Ads and Meta Ads
- Good keyword research and content writing skills
- Positive communication and coordination skills
Preferred:
- IT industry experience preferred
- Mobile app marketing experience will be an added advantage
Job Types: Full-time, Permanent
Pay: ₹15,000.00 - ₹30,000.00 per month
Benefits:
- Flexible schedule
- Leave encashment
- Paid sick time
- Paid time off
- Provident Fund
Application Question(s):
- Do You knowledge of SEO/SEM, marketing database, email, social media and display advertising campaigns?
- What kind of industries, products, or services have you marketed?
- Which digital marketing tool(s) are you most comfortable?
Education:
- Master's (Preferred)
Experience:
- Digital marketing: 1 year (Preferred)
Work Location: In person
📌 Digital Marketing Specialist (Vadodara)
🏢 Pavans Group Techsoft
📍 Vadodara
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