Job Summary

We are seeking a dynamic and creative qualified to strengthen our global brand presence through digital marketing, content creation, international exhibitions, and customer relationship management. The candidate will work closely with senior management to promote the company's products across domestic and international markets while ensuring seamless coordination with overseas customers and exhibition organizers.

Key Responsibilities

1. Social Media Management

- Develop and execute social media strategies across LinkedIn, Facebook, Instagram, YouTube, and X.
- Create monthly content calendars and campaign plans.
- Increase brand awareness, engagement, and lead generation.
- Monitor analytics and prepare monthly performance reports.
- Manage paid advertising campaigns and optimize ROI.

2. Brand Marketing

- Build and maintain a strong global brand image.
- Develop marketing strategies for domestic and international markets.
- Coordinate with agencies, designers, photographers, and printers.
- Ensure consistency in brand identity across all marketing materials.
- Plan product launches and promotional campaigns.

3. Content Creation

- Create high-quality content including:
- Product brochures
- Corporate presentations
- Website content
- Case studies
- Blogs
- Press releases
- Newsletters
- Videos and reels
- Coordinate product photography and videography.
- Work closely with technical and sales teams to create accurate marketing material.

4. International Exhibition Planning & Coordination

- Identify relevant international trade fairs and exhibitions.
- Plan annual exhibition calendar and budgets.
- Coordinate booth design, logistics, travel, freight, samples, and promotional materials.
- Liaise with exhibition organizers and international vendors.
- Manage pre-show marketing, visitor invitations, and post-event follow-ups.




- Track exhibition ROI and lead conversions.

5. International Client Management

- Coordinate with overseas customers for inquiries, meetings, presentations, and follow-ups.
- Schedule virtual and in-person meetings.
- Support export sales team with marketing collateral.
- Maintain CRM and customer communication records.
- Build long-term relationships with distributors, agents, and international partners.

6. Website & Digital Presence

- Manage company website and update product information.
- Improve SEO and online visibility.
- Coordinate with web developers for enhancements.
- Monitor website traffic and digital performance.

7. Market Research

- Analyze competitor activities and industry trends.
- Identify new international markets and branding opportunities.
- Prepare market intelligence reports.

Required Qualifications

- Bachelor's degree in Marketing, Business Administration, Communications, or equivalent.

Required Skills

- Social Media Marketing
- Brand Management
- Content Writing
- Graphic Design Coordination
- Digital Marketing
- SEO & SEM
- Exhibition Management
- International Business Coordination
- Excellent English communication (written & verbal)
- CRM Management
- Microsoft Office (Excel, PowerPoint, Word)
- Canva / Adobe Creative Suite (preferred)
- AI tools such as ChatGPT, Canva AI, Midjourney, etc.

Key Performance Indicators (KPIs)

- Growth in social media engagement and followers.
- Number of qualified marketing leads generated.
- Website traffic and SEO performance.
- Brand visibility across target markets.
- Successful execution of international exhibitions.
- Customer satisfaction and response time.
- Quality and consistency of marketing content.
- Marketing ROI and campaign performance.

Pay: ₹40,000.00 - ₹50,000.00 per month

Benefits:

- Leave encashment

Work Location: In person

📌 Brand Marketing, Social Media & International Business Coordination (India)
🏢 SAMRIDHI PETROCHEM
📍 India