Job Title: Digital Marketing Specialist (Remote)

Location: Remote

About the Role:

TechTiera is seeking a skilled and analytical Digital Marketing Specialist with expertise in SEO and digital marketing strategies, particularly within the IT Services and Solutions or SaaS sectors. In this remote role, you will be instrumental in developing and executing digital marketing campaigns, optimizing search engine visibility, and driving qualified traffic to convert leads into customers. Candidates only with experience in IT Solutions / Services, Tools are invited to apply.

As a key member of our team, you will promote TechTiera’s brand, products, and services by crafting and delivering targeted marketing materials across digital channels. Your day-to-day responsibilities will include managing SEO, email marketing, digital content, and leveraging analytics tools to optimize performance and ensure continuous growth.

Key Responsibilities:

- Develop, implement, and manage end-to-end SEO strategies to enhance visibility, drive traffic, and convert leads for TechTiera’s services and products.
- Conduct thorough keyword research, competitor analysis, and SEO audits to identify optimization opportunities and trends.
- Collaborate with the content team to ensure all marketing materials are SEO-optimized and align with the overall digital strategy.
- Manage on-page and off-page SEO tactics, including link-building, to improve rankings and domain authority.
- Track and analyze key performance metrics through analytics tools (e.g., Google Analytics, SEMrush) and adjust strategies to ensure maximum ROI.
- Lead digital marketing campaigns, including email marketing and newsletters, to engage target audiences.




- Maintain and optimize the company’s digital media properties, ensuring content and web assets are up-to-date and effective.
- Stay current on SEO trends, search engine algorithm updates, and digital marketing best practices to continuously enhance performance.
- Provide recommendations for improvements to the website, content marketing strategies, and paid advertising efforts (PPC) to drive overall growth.

Requirements:

- 3-5+ years of hands-on experience in SEO and digital marketing, particularly in IT services, SaaS, or a digital marketing agency.
- Proven understanding of search engine algorithms, ranking factors, and SEO best practices.
- Proficiency in SEO and digital marketing tools (e.g., Google Analytics, SEMrush, Ahrefs, HubSpot).
- Experience managing CMS platforms such as WordPress, and HubSpot, and knowledge of front-end development for SEO optimization.
- Strong analytical and strategic thinking skills with the ability to analyze data and turn insights into actionable strategies.
- Excellent communication skills and a collaborative mindset, capable of working effectively in a remote, team-based environment.
- Results-driven, with a proactive approach to achieving measurable success.
- Ability to work independently with minimal supervision while delivering high-quality outcomes.

Join TechTiera:

At TechTiera, we are committed to fostering a collaborative and innovative work workplace where you can make a meaningful impact on our marketing strategies and business growth. If you're passionate about digital marketing and ready to take your SEO expertise to the next level, we’d love to hear from you.

Pay: ₹10,074.65 - ₹51,007.22 per month

Work Location: In person

📌 Digital Marketing Specialist - IT Solutions (Hyderabad)
🏢 TechTiera
📍 Hyderabad