Job Summary

- Job: Aftermarket Trade Marketer
- Organization: IAM Division
- Schedule: Full time
- Employee Status: Regular
- Job Type: Permanent contract

Responsibilities

- Champion for structural market analysis:
- Manage Market Studies: Information gathering by sales team / External research projects / customer survey
- Market quantification and Competition analysis, including market watch and research if necessary
- Regularly updates the cross lists for given perimeter

- Contribute to the implementation of the distribution strategy for the allocated perimeter:

- Analysis and follow up of Customer development plans (CDPs)
- Marketing contributor to the preparation of the sales budget and yearly listings
- Monthly sales analysis, report and follow-up
- Corrective Action Plans (CAP) draft

- Responsible for promotion, communication services and sales animation activities related to product lines:

- Productive use of a delegated marketing-costs budget
- Promotions design and follow-up:
- Prepare / Review promotion calendar on an annual / quarter basis
- Prepare cost/benefit analysis and KPI s for all promotions
- Use CHLOE to manage and monitor price increase implementation / promotion launch

- Coordination of local deployment with trainers/Sales force, detection of synergies between areas
- Definition and follow up of key customers,



and according tailor made marketing plans if any
- Look after communication (media, convents, open houses) trainings and factory visits

- Liaise with product marketing, fields and sales for sales and marketing operational tasks/ requests:

- Day to day coordination / monitoring of monthly corrective action plans according to monthly results follow up with sales
- Visit clients and prospects on a regular base, incidentally alone
- Give support for product-technical questions to customers and customer service
- Customer Complaints (root cause/solution)

- Partner of product marketing regarding pricing approach:

- Contribution to the yearly price list exercise
- Formulate range and pricing needs, based on market developments and competition analysis
- Keep the pricing and information info-Bulletin up to date

- Give the marketing input for given perimeter to the monthly demand planning exercise:

- Draw up of monthly forecasts for procurement
- Contribution to product lifecycle meeting

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 Division Trade Marketer (Chennai)
🏢 Valeo
📍 Chennai