We are looking for an experienced and result-oriented Digital Marketing Executive to join our team at Floating Infotech Pvt. Ltd. The candidate should have hands-on experience in performance marketing, lead generation, social media marketing, SEO, and campaign management.

Key Responsibilities:

Plan, create, manage and optimize Meta Ads (Facebook & Instagram), Google Ads and LinkedIn Ads

Generate quality leads for software development, web development, mobile apps and IT services

Manage social media pages and prepare engaging posts, reels and promotional content

Perform SEO, keyword research, on-page and off-page optimization

Monitor campaign performance, CPL, CTR, conversions and ROI

Manage Google Analytics, Search Console and Meta Business Manager





Download and maintain daily leads and coordinate with the sales team for follow-ups

Support email marketing, WhatsApp marketing and remarketing campaigns

Prepare weekly/monthly digital marketing and lead-generation reports

Research competitors, target audiences and new marketing opportunities

Coordinate with designers, developers and sales teams for campaigns and landing pages

Requirements: Minimum 2 years of relevant digital marketing experience, strong knowledge of Meta Ads and Google Ads, positive communication and analytical skills, and experience in lead-generation campaigns. Experience in an IT/Software company will be preferred.

📌 Digital Marketing Executive (Pune)
🏢 Floating Infotech Code Private
📍 Pune