01 Oct
|
Swiggy
|
Bengaluru
Job Description
Role Overview:
The Manager – Central Growth is responsible for driving company wide user growth . This role focuses on identifying scalable growth levers and executing high impact initiatives that deliver measurable business outcomes.
The individual is expected to own end to end campaign- from ideation, research cross functional alignments, launch, optimization, and tracking.
Key Responsibilities:
- Ownership of growth metrics to drive incremental users for food, instamart and dineout
- Identify opportunities to drive traffic on app, improve app funnels, and increase retention.
- Conceptualize and execute campaigns, seasonal events, and strategic initiatives
- Collaboration with cross functional teams ( Marketing, Category, Product, Tech, Ops) for alignments and plan for end to end execution
- Monitor the performance of campaigns and take ownership to drive them to success
- Conduct periodic data driven analyses and consumer immersions to identify potential growth levers and opportunities
- Build a robust understanding of customer behavior, purchase patterns, and lifecycle dynamics.
📌 Manager - Growth Strategy (Bengaluru)
🏢 Swiggy
📍 Bengaluru