Sr. Email/Campaign Marketing Professional - GCC (Gurugram)

Sr. Email/Campaign Marketing Professional - GCC (Gurugram)

01 Oct
|
People Konnect
|
Gurugram

01 Oct

People Konnect

Gurugram

We're hiring for one of our GCC clients for the Senior Professional in Email/Campaign Marketing.

Role Overview

- 8 years of project management experience across cross-functional teams.
- Manage end-to-end owned-channel/email marketing campaigns, acting as the link between Product Marketing, Production and Development teams.
- Strong understanding of growth marketing, campaign segmentation, personalization and user journey optimization.

Key Responsibilities

- Partner with Product Marketing Managers on campaign ideation, requirements gathering, feasibility, timelines and campaign strategy.
- Manage end-to-end campaign development and deployment, including work orders, estimates, timelines, production coordination and approvals.
- Coordinate with Data Specialists and production teams on data requirements, HTML development and campaign execution.
- Conduct QA reviews, manage proofs/prototypes, track changes and ensure delivery against specifications.
- Manage campaign deployment and lifecycle through email marketing platforms, monitor campaign health and conduct post-launch performance analysis.




- Troubleshoot campaign issues, identify root causes and coordinate resolution across stakeholders.
- Maintain project trackers, status updates, quality-control sheets and ensure accurate project tracking.
- Identify opportunities to improve campaign processes, efficiency and quality, including use of AI tools in email creative/production.

Required Skills

- Project Management: 8 years managing cross-functional projects.
- Email Campaign Management: 2–3 years managing complex, interdependent email campaigns.
- Email Marketing Platforms: Advanced proficiency in Marketo, Eloqua, HubSpot or similar platforms.
- Technical: Basic HTML/CSS and QA understanding; ability to troubleshoot technical issues.
- Data & Analytics: Ability to analyze campaign performance data and derive actionable insights.
- Client/Stakeholder Management: Solid consulting, estimation and stakeholder management skills.
- Communication: Strong written and verbal communication skills.

📌 Sr. Email/Campaign Marketing Professional - GCC (Gurugram)
🏢 People Konnect
📍 Gurugram

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