Role Description The Senior Sales Engineer role at Schmersal India is a full-time, on-site position based in Delhi.

The Senior Sales

Engineer will engage with industrial customers to understand safety and automation requirements, develop tailored technical solutions, and present product offerings that meet application needs. Daily responsibilities include preparing proposals and quotations, conducting product demonstrations, providing technical guidance during pre- and post-sales phases, and supporting installation and commissioning activities in coordination with service teams. The role involves maintaining strong customer relationships, managing sales pipelines, achieving sales targets, and delivering regular reports and forecasts to management.

The Senior Sales

Engineer will collaborate closely with internal engineering, product management, and customer support teams to ensure a high level of service and satisfaction.

Qualifications

Candidates should possess strong Sales Engineering and Technical Support skills to design solutions and assist customers with product selection, integration, and troubleshooting.

- Candidates should possess solid Sales and Customer Service skills to manage the sales cycle, build long-term relationships, and ensure a positive customer experience.
- Candidates should possess excellent Communication skills to explain technical concepts clearly, prepare professional documentation, and interact effectively with internal and external stakeholders.
- Relevant qualifications such as a diploma or degree in engineering (electrical, electronics, instrumentation, or related field)



are preferred.
- Experience in industrial automation, machine safety, or related sectors, along with familiarity with safety standards and regulations, will be beneficial.
- Ability to work on-site at customer locations when required, willingness to travel within the region, and strong problem-solving and negotiation skills are advantageous.
- Industry Type: Factory Automation, Electrical Switchgears component, Controls and Automation Products.

Purpose of the Job:

- To develop and grow overall Automotive business across North India by managing relationships with OEM, End customer, Dealer and SI. The candidate will be responsible for business development, technical sales, customer relationship, technical demo at customer end, lead generation, Achieving assigned sales targets and executing any other sales related task.

Major Activities / Principal Accountabilities:

Develop business opportunities for safety product and solution business (especially Automotive industry) in North India Market.

Generate enquiries and convert them into orders safety products and solutions.

Build relationships with OEMs, End Customers, Dealers, SI for business developments.





Conduct product presentations and technical discussions with customers.

Identify dealer potential and develop business through dealer network.

Prepare techno-commercial offers and negotiate orders.

Track projects from enquiry stage to order closure.

Maintain regular customer visits and market coverage.

Monitor competitor activities and provide market intelligence.

Update customer interactions and opportunities through CRM.

Support receivable collection activities whenever required.

Coordinate with internal teams for technical and commercial support.

Work towards achieving monthly and annual sales targets.

Core Skills

- Sales & Negotiation skill
- Communication Skills
- Project Management
- Flexible & adaptable
- Technical, analytical & logical Skills
- Presentation Skills
- Time Management
- Team Spirit and Interpersonal relationship
- Self-Learning & Self Driven
- Planning & Organized

Behavioral Skills: ·

- Positive Attitude & Go Getter
- Flexible & Adaptable
- People Skills, good Oral & Written Communication
- High Energy Level with dynamic personality
- Team player & good technical skills
- Fast Learning & Relationship building skills.
- Leadership skill to manage team.

Knowledge:

- 6-8 years of experience in sales of Automation, safety product, solution, sensor industry.
- Existing network with Automotive OEMs, End customers, SI, and dealer in Delhi/NCR market will be preferred.
- Self-motivated, result-oriented, and willing to travel extensively within the region.
- Solid interpersonal and relationship-building skills.

📌 Senior Sales Engineer (New Delhi)
🏢 Schmersal India
📍 New Delhi