Job Title: Marketing Executive

Industry: Technology Solutions / Business Software

Location: In and Around West Bengal

Job Type: Full-Time

Work Arrangement: Field-Based

About the Role

We are hiring Marketing Executives for our West Bengal operations. The role involves meeting prospective clients, understanding their business requirements, presenting suitable business software solutions, handling client queries and objections, managing follow-ups and supporting client acquisition and conversion.

Leads and appointments may be generated through the internal telecalling and lead-generation team. The selected candidate will be responsible for visiting clients, conducting software demonstrations and developing business opportunities through skilled client interaction.

Key Responsibilities

- Visit prospective clients based on scheduled appointments generated through the internal lead-generation and telecalling team.
- Meet business owners and decision-makers to understand their business operations and software requirements.
- Present and demonstrate suitable business software solutions based on client requirements.
- Explain relevant software features such as billing, inventory, accounting, customer management, reporting and other business modules.
- Understand client requirements and recommend suitable software solutions or modules.
- Handle client queries, concerns and sales objections professionally.
- Explain relevant software options, features and pricing as required.
- Maintain regular follow-ups with interested prospects after meetings and demonstrations.
- Coordinate with the internal team regarding client requirements, demonstrations, quotations and follow-ups.
- Maintain proper records of client meetings, requirements and follow-up status.
- Build and maintain qualified relationships with prospective clients.




- Work towards assigned sales and client-conversion targets.
- Develop business opportunities through client referrals, networking and other relevant sources where applicable.
- Continuously learn about products and industry-specific software solutions.

Candidate Requirements

- Must have a personal laptop or tablet for conducting software demonstrations during client visits.
- Graduate in any discipline.
- Strong verbal communication and interpersonal skills.
- Confident and professional approach while interacting with clients.
- Good presentation and software demonstration skills.
- Strong sales, convincing and client-handling ability.
- Good objection-handling and follow-up skills.
- Ability to understand client requirements and communicate suitable solutions.
- Comfortable with field visits and face-to-face client meetings.
- Basic knowledge of computers, email, WhatsApp and Google Workspace/Microsoft Office tools.
- Ability to learn new software products and explain their features clearly.
- Target-oriented and responsible approach to work.
- Good communication skills in Bengali and Hindi, with working proficiency in English preferred.

Experience

- 0–5 years of relevant experience in sales, marketing, business development, field sales, software sales, client acquisition or related client-facing roles may be considered.
- Freshers can also apply.
- Previous experience is not mandatory for freshers,



but candidates should demonstrate strong communication, presentation, confidence, learning ability, client-handling skills and the potential to deliver strong performance.
- Relevant experience in B2B sales, software sales, business development or client acquisition will be an advantage.
- Candidates who can demonstrate strong skills and a target-oriented approach may be considered irrespective of prior industry experience.

Benefits

- Performance-based incentive in addition to the base salary.
- TA (Travel Allowance) facility for eligible work-related travel, subject to company policy.
- Product and software-related training will be provided as required.
- Opportunity to gain practical experience in B2B software sales and client acquisition.
- Opportunity to interact directly with business owners and decision-makers.

Work Schedule Monday to Saturday: 10:00 AM to 7:00 PM

Work Arrangement

This role involves regular field visits and face-to-face meetings with prospective clients. Travel within the assigned work area may be required depending on business requirements and scheduled client appointments.

Candidate Preference

Kolkata and nearby candidates are preferred.

Important Information

Graduation is mandatory.

Freshers are welcome to apply if they have strong communication, presentation, learning and client-handling skills and can demonstrate the potential for strong performance.

The position is primarily focused on client interaction, software presentation, sales, follow-up and business development.

Pay: ₹15,000.00 - ₹25,000.00 per month

Benefits

- Health insurance
- Paid time off

Education:
- Bachelor's (Required)

Willingness to travel:
- 25% (Preferred)

Work Location: In person

📌 Sales & Marketing Executive (Bagnan)
🏢 Kinshippay India Private
📍 Bagnan