Company Description ABAD Hotels & Resorts is the hospitality division of the ABAD Group, a diversified business group headquartered in Kochi, Kerala, with a legacy dating back to 1894. The division operates 15 hotels and resorts across 9 destinations in Kerala, offering more than 500 rooms that showcase the region’s diverse landscapes, from historic city centers and hill stations to beaches, forests, and backwaters. Its portfolio includes city hotels, heritage properties, hill and jungle retreats, beach resorts, backwater stays, premium houseboats, and plantation experiences.

Each property focuses on comfortable stays, distinctive local experiences, and warm, personalized service. ABAD continues to expand its presence in Kerala’s tourism sector while creating memorable stays for travelers from India and around the world.

Role Description The Sales Associate is a full time, on-site role based in Ernakulam, supporting the growth of ABAD Hotels’ hospitality portfolio. This role involves identifying and engaging prospective corporate and travel agency clients, maintaining relationships with existing partners, and promoting hotel and resort offerings to drive room and event bookings.

The Sales

Associate will prepare proposals and quotations, assist with rate negotiations,



and coordinate closely with front office, reservations, and marketing teams to ensure smooth guest experiences. Day-to-day responsibilities include managing sales calls and visits, tracking leads and opportunities in sales systems, participating in local promotional activities, and providing regular sales reports and market feedback to the leadership team.

Qualifications

- Demonstrated ability in client relationship management, corporate sales, and hospitality or travel industry sales.
- Strong communication, negotiation, and presentation skills, with the ability to interact confidently with diverse stakeholders.
- Competence in basic computer applications, CRM or sales tracking tools, and handling reports and documentation.
- Customer-focused mindset, problem-solving skills, and the ability to work both independently and collaboratively in a team.
- Prior experience in hotel sales, front office, reservations, or business development is an advantage.
- Bachelor’s degree or equivalent qualification in Business, Hospitality Management, Marketing, or a related field preferred.
- Willingness to work flexible hours based on business needs and to travel locally for client meetings and promotional activities.

📌 Sales Associate (Ernakulam)
🏢 ABAD Hotels
📍 Ernakulam