GenAI Lakes is hiring a Performance Marketing Specialist to manage and optimize multi-channel paid media campaigns focused on qualified lead generation, conversion efficiency, and measurable business growth.
Location: Madhapur, Hyderabad
Work Mode: In office
Employment: Full-time
Experience: 1–3 years
Salary: ₹30,000–₹40,000/month, based on experience and performance
Joining: Immediate
Key Responsibilities
- Plan, launch, and optimize campaigns across Meta Ads, Google Ads, WhatsApp, and LinkedIn Ads
- Manage lead generation, Search, Display, YouTube, Performance Max, retargeting, and B2B campaigns
- Own campaign budgets, bidding, targeting, placements, and scaling while maintaining lead quality
- Conduct audience, keyword, competitor, and market research
- Run structured A/B tests across creatives, copy, audiences, keywords, landing pages, and offers
- Build remarketing and lead-nurture funnels, including Click-to-WhatsApp journeys
- Track and improve CPL, CPA, CTR, CVR, ROAS, lead quality, and pipeline growth
- Coordinate with creative, sales, and web teams to improve conversion performance
- Prepare performance reports with insights and recommendations
Required Skills Hands-on experience with Meta Ads Manager, Google Ads, LinkedIn Campaign Manager, GA4, Google Tag Manager, Meta Pixel, conversion tracking, funnels, attribution, and landing-page optimization.
Experience with CRM, marketing automation, Looker Studio, or relevant Google/Meta/LinkedIn certifications would be an advantage.
? Apply:
[email protected]
- Immediate joiners are preferred.
📌 Performance Marketing Specialist | Hyderabad | Immediate Joining
🏢 MXC
📍 Hyderabad