This full-time Performance Marketer + Content Strategist role is a full time position based in Guwahati. The role involves planning and executing data-driven digital marketing campaigns across channels such as search, social media, and email to drive lead generation, bookings, and brand visibility. The professional in this role will develop content strategies aligned with business goals, create and oversee engaging copy and multimedia content, and ensure consistent brand messaging across platforms.

Day-to-day tasks include analyzing campaign performance, optimizing ads and landing pages, conducting audience and keyword research, and collaborating with operations and design teams to plan and promote tours, events, and experiences. The role also includes managing content calendars, coordinating with partners for destination marketing initiatives, and reporting on performance using relevant analytics tools.

Qualifications

- Candidates should possess skills in performance marketing, including campaign planning, paid advertising, and conversion optimization.
- Candidates should possess skills in digital marketing strategy, including social media marketing, email marketing, and SEO fundamentals.




- Candidates should possess skills in content strategy, including audience research, content planning, and editorial calendar management.
- Candidates should possess skills in content creation, including copywriting, storytelling, and basic visual or multimedia content development.
- Candidates should possess skills in analytics and reporting, including use of tools such as Google Analytics, ad platforms, and data-driven decision-making.
- Candidates should possess robust communication and collaboration skills, with the ability to coordinate with cross-functional teams and external partners.
- Experience in travel, tourism, hospitality, education, healthcare, or destination marketing is highly beneficial, particularly in the context of Northeast India.
- A bachelor’s degree in marketing, communications, business, or a related field, or equivalent practical experience, is preferred.
- Ability to work in a hybrid environment from Guwahati, manage multiple projects, and adapt quickly in a fast-evolving startup setting.

? Apply Now - Send your CV (clearly showcasing your skills, content work, and thinking) to:

? [email protected]

📌 Performance Marketer + Content Strategist (Guwahati)
🏢 Finderbridge.com
📍 Guwahati