We are looking for a proactive and execution-oriented Operations / Field Executive with 2–4 years of experience in Offline Marketing, BTL Activations, Ground Marketing, RWA Activations, Market Visits and Field Operations.

The candidate will be responsible for planning and executing on-ground marketing campaigns, coordinating with vendors and field teams, conducting market/RWA recce, ensuring smooth activation execution, and preparing campaign reports.

Key Responsibilities

- Execute BTL and offline marketing campaigns across assigned locations.
- Plan and coordinate ground activations, promotional activities, events and brand campaigns.
- Conduct market surveys, location scouting and RWA recce to identify suitable activation opportunities.
- Coordinate with RWAs, societies, local associations, shops, institutions and other stakeholders for campaign execution.
- Manage on-ground branding, kiosks, stalls, sampling, leaflet distribution, promotional activities and other activations.
- Coordinate with vendors, promoters, agencies and field staff to ensure timely execution.
- Conduct regular field visits to monitor campaign quality, visibility and compliance.
- Ensure proper placement of branding and marketing materials as per campaign guidelines.
- Handle manpower coordination, attendance and daily activity tracking where required.
- Capture geo-tagged photographs/videos and execution proofs for campaigns.




- Prepare daily/weekly MIS, activation reports and campaign performance updates.
- Track campaign expenses and coordinate with vendors for bills/invoices.
- Identify current locations and opportunities for future offline marketing activities.
- Resolve on-ground operational issues and ensure timely escalation of critical matters.
- Coordinate with the internal marketing team to ensure campaigns are executed within timelines and budgets.

Candidate Profile
- 2–4 years of experience in BTL, offline marketing, field marketing, activations, event execution or similar roles.
- Experience in RWA/Society activations, market recce and ground-level marketing will be preferred.
- Strong understanding of local markets and on-ground campaign execution.
- Good communication and negotiation skills.
- Comfortable with extensive field travel and outdoor work.
- Strong vendor and manpower coordination skills.
- Ability to manage multiple activities and locations simultaneously.
- Good reporting and documentation skills.
- Basic proficiency in MS Excel, Google Sheets, WhatsApp and email.
- Should be proactive, energetic and capable of working independently in the field.
- Own two-wheeler and valid driving licence would be a mandate

Pay: ₹15,000.00 - ₹35,000.00 per month

Work Location: In person

📌 Operations Executive / Field Executive – Offline Marketing, Activations & BTL (New Delhi)
🏢 Fivedotsdigital
📍 New Delhi