01 Oct
|
MIRA Healthcare
|
Chennai
01 Oct
MIRA Healthcare
Chennai
Marketing Manager – HealthcareMIRA Healthcare | Chennai | Full-Time | On-Site
MIRA Healthcare is a specialty healthcare organization in Chennai focused on Proctology, Hernia and Minimally Invasive Care.
We are looking for an experienced, highly driven and hands-on Marketing Manager to take ownership of our marketing and patient acquisition.
IMPORTANT – PLEASE APPLY ONLY IF YOU MEET THESE CRITERIA
- Minimum 3 years of marketing experience
- Must have worked in-house as an employee of a hospital, clinic or healthcare organization
- Must have direct experience in healthcare marketing and patient acquisition
- Strong working knowledge of Meta Ads and Google Ads
- Experience handling digital campaigns, lead generation and lead conversion
- Experience coordinating/managing SEO, digital and creative agencies
- Must be comfortable working full-time and in office in Chennai
Agency-only experience or marketing experience outside healthcare will not be considered. Key Responsibilities
- Own and execute MIRA’s overall marketing strategy
- Drive patient leads, appointments and conversions
- Monitor Meta, Google,
SEO and other digital campaigns
- Track CPL, lead quality, conversions and ROI
- Manage external marketing agencies and vendors
- Develop doctor-wise and specialty-wise campaigns
- Train and monitor telecallers for lead conversion
- Track the complete lead journey from enquiry → appointment → consultation → procedure
- Manage social media, website, content, creatives and videos
- Plan events, camps, outreach and offline marketing
- Monitor competitors and identify growth opportunities
- Coordinate with doctors, front office and operations
- Maintain clear weekly/monthly marketing performance reports
The Person We WantSomeone who is highly driven, energetic, target-oriented and execution-focused. We need a person who takes ownership, follows numbers closely, gets things executed and is genuinely interested in growing with MIRA Healthcare. Please apply only if your CV clearly demonstrates relevant in-house healthcare marketing experience.
📌 Marketing Manager (Chennai)
🏢 MIRA Healthcare
📍 Chennai