01 Oct
|
MOGG'S Estates
|
Bengaluru
01 Oct
MOGG'S Estates
Bengaluru
About us
Mogg's estates is an agricultural asset management company
, having a mission of redefining lifestyles in India with its innovative policies. We plan to build and maintain sustainable farmlands that will house various crops as recommended by the agricultural experts. We are the caretakers of your land in a productive way.
Our Vision To ensure peace and plenty by investing in the sustainable agricultural revolution.
Our Mission To provide investors direct access to the highly attractive asset class of farmland.
Job Title : Market Research & Future Opportunities Manager
Industry: Real Estate | Farmland | Agri-Tourism | Alternative Assets
Location: Bengaluru
Experience: 3–7 years in market research, real estate research, consulting, strategy, investment research, or related fields
Role Purpose
We are looking for a highly curious and analytical Market Research & Future Opportunities Manager who can understand current market trends, identify emerging markets, study consumer behaviour, and provide actionable insights for future business opportunities.
The person will research real estate, fractional ownership, farmland, tourism, agri-tourism, food and agriculture, and other emerging asset classes that can create current opportunities for the company.
Key Responsibilities
1. Real Estate & Upcoming Development Areas
- Track upcoming infrastructure and development across Bengaluru and Karnataka.
- Research new highways, airports, railways, industrial corridors, IT parks, townships and other major developments.
- Identify locations with potential for future real estate appreciation and development.
- Track government policies, zoning changes and infrastructure announcements.
- Prepare location-wise market opportunity reports.
2. Fractional Real Estate Market
- Study the growth of fractional ownership and alternative real estate investment models.
- Track competitors, business models, pricing and customer profiles.
- Understand regulatory and legal developments affecting fractional ownership.
- Identify opportunities for Mogg’s to participate in or develop new fractional asset models.
3. Farmland & Its Future Potential
- Study the farmland market around Bengaluru and other emerging regions.
- Analyse land prices, demand, supply, infrastructure and development potential.
- Identify crops, plantation models and agricultural activities with commercial potential.
- Study customer motivations for purchasing farmland.
- Track competing managed farmland projects and their offerings.
- Identify emerging farmland destinations.
4. Target Audience for Farmland
- Identify different customer segments interested in farmland.
- Study their income, profession, location, investment behaviour and lifestyle preferences.
- Understand why customers buy farmland—investment, lifestyle, retirement, agriculture, second home, weekend use, etc.
- Develop customer personas and recommend suitable products/offers for each segment.
5. Future of Tourism Industry
- Study domestic and international tourism trends.
- Identify emerging destinations and changing traveller behaviour.
- Research weekend tourism, experiential tourism, nature tourism, wellness tourism and luxury rural experiences.
- Identify tourism concepts that could potentially integrate with farmland.
6. Agri-Tourism
- Research successful agri-tourism models in India and globally.
- Study customer demand for farm stays, plantation experiences, farm-to-table experiences and rural experiences.
- Identify commercially viable agri-tourism opportunities.
- Study pricing, occupancy, customer profiles and operating models.
- Recommend opportunities that can complement farmland ownership.
7. Quality Food & Future Food Markets
- Track consumer movement towards healthy, natural, organic and traceable food.
- Research premium agricultural products and emerging food categories.
- Study farm-to-table, direct-to-consumer and traceable food models.
- Identify opportunities around premium crops, plantation products and high-quality food production.
- Study changing food consumption patterns among urban consumers.
Market Intelligence The candidate should continuously monitor:
- Government policies and regulations
- Infrastructure announcements
- Real estate transactions and pricing
- Competitor projects
- Consumer behaviour
- Investment trends
- Tourism trends
- Agricultural trends
- Emerging business models
- Technology affecting agriculture and real estate
- Global trends that could become relevant to India
Expected Outputs The person should not just collect information. Every research project should result in an actionable recommendation.
📌 Market Research & Future Opportunities Manager (Bengaluru)
🏢 MOGG'S Estates
📍 Bengaluru