Marketing Campaign Management

Support the planning and execution of integrated marketing campaigns across traditional and digital platforms.

Coordinate with creative, media, digital, and activation agencies to ensure timely delivery of campaign objectives.

Track campaign timelines, deliverables, and budgets.

Assist in monitoring campaign performance and preparing post-campaign evaluations.

Consumer Insights & Market Research

Track consumer trends, category developments, and competitor activities.

Analyze market research findings and consumer feedback to identify opportunities for brand growth.

Conduct market visits, outlet audits, and consumer interactions to gather actionable insights.

Support consumer research projects and brand health studies.

Brand Communication & Content Development

Assist in developing marketing briefs, communication frameworks, and content plans.

Coordinate with agencies for creative development and ensure adherence to brand guidelines.

Support digital marketing, social media, and influencer engagement initiatives.

Monitor brand consistency across all consumer touchpoints.





Product Launch & Packaging Development

Support current product development and launch initiatives in coordination with R&D;, Sales, Packaging, and Supply Chain teams.

Assist in packaging design development, artwork approvals, and launch readiness activities.

Ensure brand positioning is effectively reflected in all product and packaging communications.

Budget Management & Performance Tracking

Track marketing expenditures and assist in budget management.

Monitor key brand performance metrics such as awareness, engagement, reach, market share, and sales performance.

Prepare monthly brand performance reports, dashboards, and management presentations.

Stakeholder Coordination

Collaborate with Sales, Trade Marketing, Finance, Procurement, Manufacturing, and Supply Chain teams.

Coordinate with external agencies, vendors, research partners, and consultants for project execution.

Ensure timely follow-up and closure of action items across stakeholders

📌 Junior Officer Brand (New Delhi)
🏢 Bikanervala Foods
📍 New Delhi