Role:- Performance Marketing Specialist

About Rannlab Technologies

Rannlab Technologies is a technology and digital solutions company focused on delivering innovative IT solutions and helping businesses achieve their digital transformation and growth objectives. We work with organizations to build scalable technology solutions and strengthen their digital presence.

Job Overview

Rannlab Technologies is looking for a Performance Marketing Specialist who will be responsible for planning, executing, and optimizing digital marketing campaigns to drive qualified leads, improve online visibility, and support business growth.

Key Responsibilities

- Plan, execute, and optimize performance marketing campaigns across Google Ads and Meta Ads.
- Monitor campaign performance, budgets, conversions, and ROI.
- Develop and implement effective SEO strategies to improve organic visibility and traffic.
- Work on AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) strategies.
- Analyze campaign data and identify opportunities for improving performance and lead generation.




- Conduct keyword research, audience targeting, competitor analysis, and campaign optimization.
- Prepare regular performance reports and provide actionable insights.
- Collaborate with internal teams to align marketing campaigns with business and lead-generation goals.

Required Skills

- Performance Marketing
- Google Ads
- Meta Ads
- SEO
- Digital Marketing
- AEO
- GEO
- Google Analytics and other marketing analytics tools

Requirements

- Hands-on experience in Performance Marketing and Digital Marketing.
- Strong practical experience managing and optimizing Google Ads and Meta Ads campaigns.
- Positive understanding of SEO, AEO, and GEO.
- IT Industry experience is preferred.
- Strong analytical and data-driven approach.
- Immediate joiners are preferred.

Job Details

Location: Greater Noida
Work Mode: Hybrid

Interested candidates can share their updated CV at:
[email protected]

📌 Performance Marketing Specialist (Greater Noida)
🏢 RannLab Technologies
📍 Greater Noida