Business Development (Homecare)

Company: ANVKA Healthcare Private Limited

Department: Business Development / Sales

Location: Gurugram

Employment Type: Full time

Experience: 4–8 Years

Qualification

- Bachelor's Degree in Business Administration, Marketing, Healthcare Management, or a related field.
- Master's Degree in Business Administration, Healthcare Management, Marketing, or a related field will be preferred.
- Candidates with relevant experience in Homecare, Healthcare, Hospital, Medical Services, or Healthcare Sales will be preferred.

Experience
- 4–8 years of experience in Business Development, Sales, Marketing, or Healthcare Business Development.
- Prior experience in the Homecare or Healthcare sector will be an added advantage.
- Experience in developing referral networks and maintaining relationships with hospitals, doctors, healthcare providers, and other healthcare stakeholders is preferred.

Role Overview Business Development (Homecare) will be responsible for driving the growth of the Homecare business by developing new business opportunities, generating leads, building referral networks, establishing healthcare partnerships, and achieving business and revenue targets.

The role will involve regular interaction with hospitals, doctors, discharge planners, healthcare professionals, patients/families, and community organizations to promote Homecare services and expand the organization's market presence.

Key Roles & Responsibilities

- Develop and implement Business Development and Sales strategies to achieve revenue and business growth targets.
- Identify and develop new business opportunities for Homecare services through hospital visits, networking, referrals, market research, and stakeholder engagement.
- Build and maintain strong qualified relationships with hospitals, doctors, healthcare providers, discharge planners, clinics, and community organizations.




- Conduct regular visits to hospitals and healthcare facilities to promote Homecare services and develop referral partnerships.
- Develop and expand a strong referral network to generate consistent Homecare business.
- Generate, follow up, qualify, and convert leads into Homecare service opportunities.
- Identify potential corporate, institutional, and healthcare partnerships that can contribute to business growth.
- Conduct market research and analyze market trends, customer requirements, competitor activities, and potential business opportunities.
- Develop and support marketing activities through digital, print, hospital, community, and networking channels.
- Represent the organization at healthcare conferences, networking events, seminars, and community programs.
- Maintain regular follow-ups with referral partners, prospective clients, and existing customers.
- Monitor sales performance, lead conversion, revenue generation, and overall business development activities.
- Work closely with the Homecare Operations and Clinical teams to ensure smooth coordination and customer satisfaction.
- Understand customer requirements and coordinate with internal teams to provide appropriate Homecare solutions.
- Prepare regular reports related to leads, conversions, hospital visits, partnerships, revenue, and business development activities.
- Support and guide the Business Development/Sales team in achieving assigned targets.
- Mentor and motivate team members and monitor their performance where applicable.
- Contribute to brand-building and promotional activities of the Homecare business.

Preferred Knowledge & Skills

Knowledge

- Business Development and Sales strategies.
- Healthcare and Homecare industry.




- Sales and marketing principles.
- Healthcare market trends and competitive analysis.
- Hospital and healthcare referral networks.
- Customer Relationship Management (CRM) systems.
- Digital marketing and healthcare marketing practices.
- Industry regulations, standards, and best practices.
- Basic understanding of budget management and resource allocation.

Skills
- Strong Business Development and Sales skills.
- Excellent communication and interpersonal skills.
- Strong networking and relationship-management abilities.
- Negotiation and presentation skills.
- Lead generation and conversion skills.
- Strategic planning and execution.
- Market research and analytical skills.
- CRM proficiency.
- Strong follow-up and client-management skills.
- Team coordination and leadership abilities.
- Problem-solving and decision-making skills.
- Ability to work with cross-functional teams.

Key Performance Indicators (KPIs)
- Achievement of sales and revenue targets.
- Number of new business opportunities generated.
- Lead generation and lead conversion rate.
- Growth of hospital and healthcare provider partnerships.
- Growth of referral networks.
- Market presence and business expansion.
- Customer feedback and satisfaction.
- Sales team performance against assigned targets.
- Effectiveness and ROI of business development and marketing initiatives.

Preferred Candidate Profile Candidates who have strong experience in Healthcare Sales, Homecare Business Development, Hospital Relations, Medical Services, or Healthcare Marketing and are comfortable with regular field visits, networking, client meetings, lead generation, and target-based business development will be preferred.

Key Skills: Business Development | Homecare | Healthcare Sales | Hospital Relations | Lead Generation | Referral Network | Healthcare Marketing | Client Relationship Management | Hospital Visits | Sales & Revenue | CRM | Networking

📌 Homecare - Business Development (Gurugram)
🏢 Anvka Healthcare
📍 Gurugram