Company Description Apoorva Diagnostic & Healthcare is a hospital and healthcare organization headquartered on CMH Road in Indiranagar, Bengaluru, Karnataka, India. The company operates diagnostic and healthcare services, focusing on accessible, quality care for the local community and surrounding areas. As a growing healthcare provider, Apoorva Diagnostic & Healthcare offers a range of clinical and diagnostic solutions to support patients and medical professionals.

Team members join a collaborative environment that values patient-centric service, operational reliability, and professional integrity.

Role Description The Health Care Marketing Executive role is a full-time, on-site position based in Bengaluru. The role involves planning and executing marketing activities to promote the organization’s diagnostic and healthcare services, with a focus on offline channels, physician outreach, and local community engagement. Day-to-day tasks include developing and implementing marketing plans, conducting market research to identify opportunities, coordinating with hospital and diagnostic center teams, and supporting sales initiatives to drive patient footfall and service utilization.

The executive will meet with doctors, clinics, and corporate partners, organize events and health camps,



manage collateral such as brochures and pamphlets, and track the performance of marketing campaigns. The role also requires regular reporting on market trends, competitor activity, and campaign outcomes, while maintaining explicit communication with management and cross-functional teams.

Qualifications

- Ability to develop and implement Market Planning and Marketing initiatives for healthcare services.
- Strong Market Research skills to analyze local healthcare demand, competition, and patient behavior.
- Effective Communication skills for interacting with patients, medical professionals, partners, and internal teams.
- Sales and relationship-building skills to support physician engagement, referrals, and corporate tie-ups.
- Prior experience in healthcare or hospital marketing, preferably in an on-site, field-oriented role.
- Knowledge of local Bengaluru market and willingness to travel within the city for meetings and events.
- Ability to work independently, manage multiple initiatives, and meet defined targets and timelines.
- Bachelor’s degree in Marketing, Business, Healthcare Management, or a related field; relevant certifications in healthcare marketing are an advantage.
- Salary starting 27k to 35k
- Freshers are also welcome

📌 Health care marketing executive (not digital) (Bengaluru)
🏢 Apoorva Diagnostic u0026 Healthcare
📍 Bengaluru