GM - Strategy and MarCom (Professional Brands-GK, PH, Kuene) (Gurugram)

GM - Strategy and MarCom (Professional Brands-GK, PH, Kuene) (Gurugram)

01 Oct
|
the Organization
|
Gurugram

01 Oct

the Organization

Gurugram

Job Title GM - Strategy and MarCom (Professional Brands-GK, PH, Kuene) Country INDIA Region Haryana City Gurugram Industry Cosmetics Salary 20 - 50 (Annual) Department Marketing No. Of Position 4 Job Type Permanent Work Experience 5 - 14 (Yrs) Education Required Bachelor's Degree Description

About the organization:

Maison D’ Auraine is a conglomerate with a bouquet of luxury haircare, beauty, personal care, and wellness brands. We aim to offer a unique environment for our talents- a comprehensive people-friendly culture that endorses growth through innovation and performance-driven system.

We are looking for Head of Brand for our brands - Gkhair, pH, Keune, Glamourbook (each brand will have 1 unique head of brand).

Responsibities

- Craft Annual strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
- Prepare and manage monthly, quarterly and annual budgets for the Marketing department
- Set, monitor and report on team goals
- Design & Innovate branding, positioning and pricing strategies for the brand.
- Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
- Analyze consumer behavior and determine customer personas
- Identify opportunities to reach new market segments and expand market share
- Monitor competition (acquisitions, pricing changes and new products and features)




- Coordinate sales and marketing efforts to boost brand awareness
- Participate in the quarterly and annual planning of company objectives
- Strategize & drive Social media, PR, ATL, BTL & Digital objectives for the brand.
- Drive an efficient internal & external communication approach to announce all initiatives and USP's to all stakeholders
- Drive traffic to websites and grow sales on both online & offline platforms.
- Grow brand advocacy and authoratitative position for the brand.

Requirements Primary/Must have skills/Qualification Requirements:

- Masters degree in business or fashion marketing preferred
- Minimum 5 Years Exp
- Excellent people and management skills to interact with cross-functional teams and third parties
- Keen interest in lifestyle/fashion
- Strong creative mindset
- Thinking and problem solving - ability to analyze data and make conclusions
- Innovation and creativity - ability to come up with new ideas and bring them to life
- Ability to work on multiple projects and multitask
- Initiative and follow through - get going on tasks and see them through despite obstacles

Benefits We Offer

· Competitive salaries

· Corporate bonus program

· Employee recognition program

· Employee referral program

· Flexible hours

· Comprehensive insurance plan

· Training & skills upgrading

· Social events

· Agile culture

Skill Set No Record Found

📌 GM - Strategy and MarCom (Professional Brands-GK, PH, Kuene) (Gurugram)
🏢 the Organization
📍 Gurugram

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