Boutique Fashion Designer cum Sales Executive

Position: Fashion Designer cum Sales Executive

Department: Boutique / Retail

Location: Panniyankara

Reports To: Boutique Manager / Business Owner

Employment Type: Full-Time

Working Hours: 10:00 to 6:30

Salary: Based on experience and skill level

Experience: 1–3 years preferred; talented freshers may also be considered

Position Overview

We are looking for a creative, energetic, customer-focused modesty Fashion Designer cum Sales Executive to manage both the fashion/design requirements and day-to-day sales activities of the boutique.

The candidate will be responsible for understanding current fashion trends, developing and suggesting new designs, assisting customers with styling and product selection, handling sales, and supporting the boutique in achieving its sales targets.

The ideal candidate should have a strong interest in modest fashion, abayas, dresses and contemporary women's wear, along with good communication and selling skills.

2. Key Responsibilities

A. Fashion Design & Product Development

- Develop new fashion ideas and product concepts suitable for the boutique's target customers.
- Create and suggest new designs for:
- Abayas
- Modest dresses
- Tops
- Co-ord sets
- Churidar / ethnic sets
- Party wear
- Casual wear
- Seasonal collections
- Research current fashion trends, colors, fabrics, silhouettes and customer preferences.
- Prepare basic sketches, design references and mood boards.
- Suggest suitable fabrics, colors, embellishments, trims and finishing details.
- Modify existing designs based on customer feedback and sales performance.
- Work with the production/manufacturing team for sample development.
- Check samples and suggest improvements in fitting, finishing, appearance and practicality.
- Maintain a record of successful and rejected designs.
- Participate in collection planning for Eid, Ramadan, wedding season and other important occasions.
- Identify fast-moving designs and suggest similar or improved variations.

B. Customer Handling & Sales

- Welcome customers professionally and create a friendly shopping experience.
- Understand the customer's requirements, budget, preferred style, size and occasion.
- Recommend suitable products based on customer needs.
- Explain product features, fabric, fitting, care instructions and styling options.
- Assist customers in selecting colors, sizes and designs.
- Cross-sell and upsell suitable products and accessories.
- Handle customer objections regarding price, design, size or fitting professionally.
- Follow up with customers when required regarding new arrivals,



custom orders or pending requirements.
- Build long-term relationships with regular customers.
- Encourage repeat purchases and referrals.
- Maintain a skilled and modest approach while dealing with customers.

C. Sales Target & Performance

- Achieve monthly and daily sales targets assigned by management.
- Actively participate in promotional campaigns and sales activities.
- Focus on improving:
- Average bill value
- Number of customers converted
- Repeat customers
- Cross-selling
- Upselling
- Inform the manager about customer preferences and products frequently requested by customers.
- Identify slow-moving products and suggest ways to improve their sales.
- Support new collection launches and promotional events.

D. Visual Merchandising

- Arrange products attractively inside the boutique.
- Maintain proper color, size and category-wise product arrangement.
- Ensure new arrivals are displayed prominently.
- Assist in creating attractive displays for festivals and special occasions.
- Keep mannequins and display areas neat and updated.
- Ensure the boutique maintains a premium and organized appearance.
- Suggest display changes based on customer movement and product performance.

E. Customer Feedback & Market Research

- Collect feedback from customers about:
- Designs
- Colors
- Fabrics
- Prices
- Sizes
- Fitting
- New trends
- Identify frequently requested products that are not currently available.
- Observe competitor products and fashion trends.
- Report useful market information to management.
- Maintain a simple record of customer requests and product preferences.
- Use customer feedback to support future collection development.

F. Inventory & Product Management

- Assist in checking incoming products.
- Ensure products are properly tagged and displayed.
- Check sizes, colors and product codes.
- Inform the manager about damaged, missing or defective products.
- Support regular stock counting.
- Help identify fast-moving and slow-moving products.
- Ensure products are returned to their correct locations after customer handling.
- Maintain cleanliness and organization of the sales floor.

G. Custom Orders

- Understand customer requirements for customized products.




- Record measurements and design requirements accurately.
- Communicate customization details clearly to the production/tailoring team.
- Confirm fabric, color, design, size, price and delivery requirements with the customer.
- Follow up on pending custom orders.
- Check completed customized products before handing them to customers.

H. Social Media & Content Support

- Assist the marketing team by identifying products suitable for social media promotion.
- Suggest content ideas based on customer demand and current trends.
- Assist with product photography/video when required.
- Help prepare products for Instagram/Reels/photoshoots.
- Share customer feedback and trending designs with the marketing team.
- Support boutique campaigns, launches and promotional activities.

3. Daily Responsibilities The employee is expected to:

- Open and prepare the sales area as instructed.
- Check the day's new arrivals and promotional products.
- Ensure all products are properly arranged.
- Attend customers professionally.
- Achieve daily sales targets.
- Assist customers with styling and product selection.
- Handle enquiries and custom requirements.
- Maintain the cleanliness and appearance of the boutique.
- Record customer requirements and feedback.
- Update the manager about important customer requests.
- Assist with stock checking and product arrangement.
- Review the day's sales and customer feedback.

4. Required Skills

Essential Skills

- Good communication skills.
- Strong customer-service skills.
- Sales-oriented mindset.
- Good fashion sense.
- Knowledge of women's fashion and modest wear.
- Ability to understand customer requirements.
- Basic knowledge of fabrics and garment construction.
- Ability to suggest colors and styling combinations.
- Good negotiation and persuasion skills.
- Ability to work under sales targets.
- Basic computer/mobile application knowledge.

Preferred Skills

- Fashion designing qualification.
- Experience in boutique or fashion retail.
- Experience with abaya/modest fashion.
- Basic sketching/design development skills.
- Knowledge of tailoring and garment measurements.
- Knowledge of Instagram and fashion trends.
- Experience with custom orders.

5. Personal Qualities The ideal candidate should be:

- Creative
- Confident
- Presentable
- Friendly
- Energetic
- Customer-focused
- Fashion-conscious
- Sales-oriented
- Responsible
- Punctual
- Honest
- Well-organized
- Willing to learn
- Comfortable working in a fast-paced boutique environment

Pay: ₹12,000.00 - ₹21,000.00 per month

Work Location: In person

📌 fashion designer (Beypore)
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