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Role Overview

- Own digital visual merchandising across Search, PLPs, Category, Landing Pages, and Navigation.

- Improve product discovery, visibility, engagement, and conversion based on customer behavior, inventory, promotions, and business priorities.

Key Responsibilities

- Manage product ranking, boosting, burying, pinning, and placement across search and browse journeys.

- Analyze search queries, customer behavior, product/category performance, and key KPIs to identify optimization opportunities.

- Optimize high-priority, zero-result, and low-performing searches in partnership with Search teams.

- Execute campaign and seasonal merchandising strategies, including product visibility, exclusions, and promotional placement.

- Create and govern merchandising rules; conduct testing, audits, and periodic optimization.

- Ensure new products are searchable, correctly categorized, and visible; address OOS, discontinued products, and catalog data gaps.

- Support personalization, recommendations, cross-sell/upsell, and A/B testing.

- Build performance reports using GA4, Looker, Power BI, Excel, SQL, and platform analytics.

- Partner with Marketing, Digital Commerce, Product, Analytics,



Technology, Category, and Commercial teams.

- Develop SOPs, automate repetitive processes, and explore GenAI use cases such as query clustering, synonym identification, ranking, and rule recommendations.

Key KPIs

- Conversion Rate, CTR, Revenue, Add-to-Cart Rate, Search Revenue, and Relevance.

- Product/category discovery, campaign performance, merchandising effectiveness, and A/B test results.

- Productivity, automation impact, execution quality, and timely delivery.

Required Skills

- Experience in eCommerce, Digital Merchandising, Site Search, Product Management, or Digital Marketing.

- Strong analytical, problem-solving, stakeholder management, communication, and presentation skills.

- Experience with platforms such as Bloomreach, Coveo, Algolia, Salesforce Commerce Cloud, Adobe Commerce, or similar.

- Ability to translate business objectives into data-driven merchandising strategies and prioritize high-impact initiatives.

- Solid attention to detail, organization, and ability to manage multiple priorities and deadlines.

📌 Digital Merchandiser (Chandigarh)
🏢 eClerx
📍 Chandigarh