Digital Marketing Associate – SEO & Google Ads

Company: Prachaar Company

Location: Bengaluru

Experience: 1–2 Years

Employment Type: Full time

About the Role

Prachaar Company is looking for a Digital Marketing Associate with 1–2 years of hands-on experience in SEO and Google Ads.

The ideal candidate should have practical knowledge of improving organic search visibility, executing Google Ads campaigns, conducting keyword research, and monitoring campaign performance.

Candidates who are comfortable with video shooting/content capture for client brands will have an added advantage.

Key ResponsibilitiesSEO

- Execute On-Page, Off-Page and basic Technical SEO activities.
- Conduct keyword research, competitor analysis and search intent analysis.
- Optimize website pages, blogs, meta titles, meta descriptions, headings and internal links.
- Identify SEO issues and coordinate with developers for implementation.
- Work on backlink building, business listings and other off-page SEO activities.
- Monitor keyword rankings, organic traffic and website performance.
- Work with Google Search Console and Google Analytics (GA4).
- Prepare regular SEO performance reports.
- Stay updated with Google algorithm changes and SEO best practices.
- Basic understanding of Local SEO and Google Business Profile optimization is preferred.

Google Ads
- Create, manage and optimize Google Ads campaigns.
- Hands-on understanding of Search Campaigns is essential.
- Knowledge of Performance Max, Display and Call campaigns is an advantage.
- Conduct keyword research and build relevant keyword lists.




- Create and optimize ad copies, headlines and descriptions.
- Manage match types, negative keywords and search terms.
- Monitor CPC, CTR, conversions, CPA and other key campaign metrics.
- Optimize campaigns based on performance and lead quality.
- Manage campaign budgets, bidding strategies, locations and audience targeting.
- Basic understanding of conversion tracking is required.
- Prepare Google Ads performance reports and recommendations.

Skills Required
- 1–2 years of practical digital marketing experience.
- Strong understanding of SEO – On-Page, Off-Page and basic Technical SEO.
- Hands-on experience with Google Ads.
- Knowledge of Google Search Console and GA4.
- Understanding of keyword research and competitor analysis.
- Familiarity with SEO tools such as SEMrush, Ahrefs, Ubersuggest or similar platforms.
- Good analytical and problem-solving skills.
- Basic content writing and proofreading ability.
- Ability to manage multiple client accounts and meet deadlines.

Who We're Looking For We are looking for someone who is analytical, proactive and performance-focused.

You should be comfortable working with both organic search and paid search, understanding why a website is or isn't ranking, identifying why an ad campaign isn't generating quality leads, and continuously finding opportunities to improve results.

If you enjoy working with SEO, Google Ads, data and performance marketing, we'd like to hear from you.

Pay: ₹25,000.00 - ₹35,000.00 per month

Work Location: In person

📌 Digital Marketing Specialist (J. P. Nagar)
🏢 Prachaar
📍 J. P. Nagar