01 Oct
|
Rinteger
|
J. P. Nagar
01 Oct
Rinteger
J. P. Nagar
We are looking for an experienced and proactive Digital Marketing Manager who can manage digital marketing activities, train and guide the marketing team, communicate with clients, and provide regular performance reports to management.
The ideal candidate should have strong hands-on knowledge of Meta Ads, Google Ads, WhatsApp Marketing, Social Media Marketing, and SEO, along with good communication and presentation skills.
Experience: 3+ Years
Location: Bangalore
Key Responsibilities
1. Digital Marketing Management
- Plan, execute, and monitor digital marketing campaigns across multiple platforms.
- Manage and optimize Meta Ads and Google Ads campaigns.
- Develop strategies for lead generation, brand awareness, traffic, and conversions.
- Monitor campaign performance and optimize budgets based on results.
2. Team Training & Guidance
- Conduct regular training sessions for the digital marketing team.
- Train team members on Meta Ads, Google Ads, WhatsApp Marketing, Social Media, and SEO.
- Guide team members on campaign setup, optimization, reporting, and best practices.
- Review team performance and provide constructive feedback.
3. Customer Communication
- Communicate directly with clients regarding campaign performance, requirements, and updates.
- Understand customer objectives and convert them into actionable marketing strategies.
- Conduct client meetings and presentations when required.
- Handle customer queries and coordinate with internal teams to ensure timely execution.
4. Reporting & Management Coordination
- Prepare and present regular digital marketing performance reports to management.
- Track key metrics such as Leads, CPL, CTR, CPC, CPM, Conversion Rate, ROAS, Reach, Engagement, and Revenue.
- Provide insights, recommendations, and action plans based on campaign performance.
- Maintain proper documentation of campaign plans,
budgets, results, and client requirements.
5. Social Media & SEO
- Plan and manage social media activities across relevant platforms.
- Coordinate content calendars, creatives, posts, reels, and engagement activities.
- Develop and implement basic to advanced SEO strategies.
- Monitor keyword rankings, website traffic, organic performance, and Google Business Profile activities.
6. WhatsApp Marketing
- Plan and execute WhatsApp marketing campaigns for customer engagement and lead nurturing.
- Manage WhatsApp campaigns, broadcasts, automation, and follow-ups.
- Coordinate with the team for lead nurturing and conversion.
Required Skills
- Strong knowledge of Meta Ads / Facebook & Instagram Ads
- Strong knowledge of Google Ads
- Knowledge of WhatsApp Marketing and WhatsApp Business
- Knowledge of SEO
- Knowledge of Social Media Marketing
- Experience with digital marketing analytics and reporting
- Good understanding of lead generation and conversion campaigns
- Strong client communication and presentation skills
- Good training and team-management skills
- Strong analytical and problem-solving abilities
- Valuable knowledge of Excel/Google Sheets and marketing reporting
Preferred Qualifications
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- 3+ years of relevant digital marketing experience.
- Experience handling multiple clients or agency-based digital marketing projects will be an advantage.
Key Performance Areas (KPIs)
- Campaign performance and ROI/ROAS
- Lead generation and cost per lead
- Client satisfaction and retention
- Team productivity and performance
- Training effectiveness
- Quality and accuracy of management reports
- SEO and social media growth
- WhatsApp campaign engagement and conversions
Pay: ₹40,000.00 - ₹50,000.00 per month
Work Location: In person
📌 Digital Marketing Manager (J. P. Nagar)
🏢 Rinteger
📍 J. P. Nagar