Role: Digital Marketing Manager

Experience: 6-8 Years

Employment Type: Full-Time

Location: Coimbatore

About the Role

We are looking for a Digital Marketing Manager to lead and manage our digital marketing team and drive effective digital strategies for both internal and client projects.

The ideal candidate should have strong hands-on knowledge of digital marketing, good team management skills, and the ability to plan, execute, monitor, and improve campaigns based on performance.

Key Responsibilities

- Plan and execute digital marketing strategies aligned with business and client objectives.
- Lead and manage the Digital Marketing team, ensuring smooth day-to-day operations.
- Manage SEO, social media, paid campaigns, content marketing, and other digital initiatives.
- Develop monthly content and campaign plans for clients and internal brands.
- Monitor campaign performance and prepare regular performance reports.
- Analyse key metrics and identify opportunities for improvement and growth.
- Coordinate with the Creative, Media, and other internal teams for campaign execution.
- Review and ensure the quality of content, campaigns, creatives, and digital deliverables.
- Stay updated with current digital marketing trends, platform changes, and best practices.
- Handle client requirements, campaign discussions,



and performance updates when required.
- Allocate tasks, monitor team progress, and ensure timely completion of deliverables.
- Support the team in solving campaign, content, and performance-related challenges.
- Identify new opportunities to improve brand visibility, engagement, leads, and conversions.

Required Skills

- Strong knowledge of digital marketing concepts and strategies.
- Hands-on experience in SEO, social media marketing, Google Ads, Meta Ads, and content marketing.
- Good understanding of Google Analytics, Search Console, Meta Business Suite, and other digital marketing tools.
- Strong analytical and reporting skills.
- Good communication and presentation skills.
- Ability to manage multiple projects and priorities.
- Solid team management and coordination skills.
- Ability to work independently and take ownership of projects.
- Good understanding of client handling and campaign planning.

Preferred Qualifications

- Bachelor's or Master's degree in Marketing, Digital Marketing, Business Administration, or a related field.
- 6-8 years of relevant experience in digital marketing.
- Prior experience managing a digital marketing team or handling multiple client accounts will be an advantage.

📌 Digital Marketing Manager (Coimbatore)
🏢 ATTS Technologies Private
📍 Coimbatore