? GYANODA IS LOOKING FOR A DIGITAL MARKETING AGENCY PARTNER
? Kolkata-based agencies only
? Minimum 5 years of agency experience
? Agency partnership prospect
? No individual or freelancer applications
About Gyanoda
Think of the PYQ books students buy from College Street—now imagine a digital PYQ book with a video solution for every question, accessible anytime on your phone.
That’s Gyanoda: an all-in-one digital PYQ platform bringing WBJEE and NEET previous-year questions together in one app. Students can practise questions and watch step-by-step video explanations to understand how each answer is reached.
Our core product is a digital PYQ book with question-by-question video solutions, making exam practice more accessible and easier to understand.
What we’re looking for
We need an experienced Kolkata-based agency to communicate this concept clearly, build Gyanoda’s brand, manage our social media presence, and turn student interest into paid users and sustainable revenue growth.
Scope of work
- Brand strategy and positioning: Establish Gyanoda as a digital alternative to traditional PYQ books, highlighting the convenience of one app and video explanations for every question.
- SEO and content: Improve visibility for relevant WBJEE and NEET PYQ searches through technical SEO, keyword research, useful content, and landing-page optimisation.
- Social media management: Handle Instagram, Facebook, and YouTube, including content planning, graphics, reels, publishing, and community engagement.
- Product-focused creatives: Produce app demonstrations, question-solving clips, and campaigns showing students and parents how Gyanoda works.
- Paid marketing: Plan, run, and optimise Meta and Google campaigns with clearly defined budgets and conversion tracking.
- User acquisition and revenue growth: Improve the journey from discovering Gyanoda to installing the app, exploring PYQs, and becoming a paying user.
- Reporting: Share regular updates on qualified traffic,
registrations, paid conversions, acquisition costs, and attributable revenue.
Mandatory requirements
- An agency based in Kolkata with at least 5 years of digital marketing experience.
- A strong portfolio and verifiable campaign results.
- A dedicated team for strategy, content, design, SEO, and advertising.
- Ability to create engaging Bengali and English content for students and parents.
- A dedicated point of contact and regular review meetings.
- Experience with EdTech, educational apps, or digital subscriptions preferred.
Budget and incentives
We’re an early-stage startup with a limited marketing budget. We’re looking for competitive pricing, a practical scope of work, and clear monthly deliverables.
An attractive ESOP/equity-linked incentive arrangement is open for discussion with a suitable long-term agency partner, subject to an agreed structure, eligibility, milestones, and final terms.
Please quote agency fees, advertising spend, production costs, and taxes separately.
How to apply
Please review Gyanoda App and send:
1. Your agency profile, Kolkata office location, and years of experience.
2. Your portfolio and 2–3 relevant case studies with measurable results.
3. Your approach to marketing a digital PYQ book with video solutions.
4. A proposed 90-day plan covering branding, SEO, social media, and paid-user growth.
5. Monthly deliverables, team details, and an itemised quotation.
? Explore our product: https://www.gyanoda.com
? How to Apply
Email your agency profile, portfolio, relevant case studies, and proposed quotation as a PDF to
[email protected], or submit the PDF through Easy Apply.
Email subject: Digital Marketing Agency Partnership – [Agency Name]
We will review the submissions and contact shortlisted agencies.
Only Kolkata-based agencies with at least 5 years of experience should apply. No individual or freelancer applications.
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📌 Digital Marketing Agency Partner – SEO, Branding & Growth (Kolkata Only)
🏢 Gyanoda
📍 Kolkata