Key Responsibilities

- Conduct content and market research to understand trends, competitors, and audience behavior
- Translate insights into clear content directions aligned with brand and business goals
- Plan and manage monthly content calendars across platforms
- Develop scripts and concepts for short-form content with strong hooks and storytelling
- Collaborate with designers to ensure quality and consistency in execution
- Use Canva for basic drafts and quick creatives when needed
- Evaluate performance and refine content based on insights
- Take feedback constructively and implement it effectively
- Stay updated with trends and platform changes
- Communicate ideas clearly with teams and clients

Qualifications & Skills
- A graduate in any discipline (communication, media, marketing, or related fields preferred but not mandatory)
- Strong research and analytical thinking skills, with the ability to derive insights from data and observations




- Proficiency in Hindi and English (written and verbal) to craft and communicate content effectively
- Basic working knowledge of Canva or similar tools for quick creative execution and references
- Demonstrated ability in content ideation, scripting, or storytelling, especially for digital and short-form formats
- A mindset open to learning, unlearning, and adapting in a fast-paced creative environment
- Ability to take feedback constructively and translate it into improved output without resistance
- Strong sense of aesthetics, content trends, and audience psychology
- Positive time management and organizational skills to handle multiple brands and deadlines
- A plus: formal education or certification in research, strategy, or related fields

📌 Content Strategist (Surat)
🏢 Samwad
📍 Surat