We are looking for an experienced and result-oriented Business Development Manager Sales to drive business growth for our rice mill machinery and food processing equipment business.

The candidate will be responsible for developing new markets and customers, generating enquiries, managing the complete sales cycle, building relationships with rice mill owners and industry stakeholders, and achieving sales and revenue targets.

The ideal candidate should have a strong understanding of rice milling machinery, rice processing plants, grain processing equipment, or industrial machinery sales, along with excellent communication, negotiation, and business development skills.

Key Responsibilities

Business Development & Sales

- Identify and develop new business opportunities in domestic and international markets.
- Generate leads through market research, customer visits, industry references, exhibitions, digital channels, and other business development activities.
- Develop relationships with rice mill owners, millers, plant operators, consultants, EPC contractors, dealers, distributors, and industrial buyers.
- Understand customer requirements and propose suitable machinery, equipment, and complete rice mill solutions.
- Achieve monthly, quarterly, and annual sales targets.
- Develop and maintain a strong sales pipeline and regularly update the CRM/sales reporting system.
- Follow up on enquiries, quotations, technical discussions, negotiations, purchase orders, and payments.
- Prepare and deliver product presentations and commercial proposals to customers.

Market Development

- Identify new geographical markets and potential customer segments.
- Conduct competitor and market analysis to understand pricing, products, technologies, and market trends.
- Develop strategies for entering new territories and expanding the company's customer base.
- Identify potential dealers, agents, channel partners, and business associates.
- Participate in rice milling exhibitions, trade fairs, conferences,



and industry events to generate business opportunities.

Customer & Project Management

- Visit existing and prospective customers regularly to understand their business and machinery requirements.
- Coordinate with engineering, design, production, estimation, purchase, and service teams to prepare accurate technical and commercial proposals.
- Understand project requirements such as plant capacity, machinery configuration, automation requirements, and customer specifications.
- Coordinate with internal teams from enquiry stage through order execution and commissioning.
- Maintain strong relationships with customers after sales to generate repeat business and referrals.
- Support the collection of outstanding payments when required.

Sales Strategy & Reporting

- Prepare territory-wise and customer-wise sales plans.
- Maintain accurate records of leads, enquiries, quotations, negotiations, orders, and sales forecasts.
- Submit regular sales and market intelligence reports to management.
- Track competitors, customer preferences, pricing trends, and upcoming rice mill projects.
- Provide feedback to management regarding product requirements and market opportunities.

Desired Candidate Profile

- Bachelor's degree in Mechanical Engineering, Electrical Engineering, Business Administration, Marketing, or a related field.
- 58 years of experience in industrial machinery, rice mill machinery, grain processing equipment, food processing machinery, or capital equipment sales.
- Strong B2B sales and business development experience.
- Existing relationships with rice mill owners, millers, consultants, EPC companies, or industrial customers will be an advantage.
- Willingness to travel extensively for customer meetings and business development.
- Solid negotiation, presentation, communication, and relationship-management skills.
- Ability to understand technical requirements and communicate effectively with engineering teams and customers.
- Target-oriented, self-driven, and capable of independently developing new markets.

📌 Business Development Manager - Sales (Gorakhpur)
🏢 SURI ENGINEERS
📍 Gorakhpur