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Join the Bikaner Motors Private Limited team as a Full Time Brand Strategist on Erekrut, specializing in Brand Strategist in the Automobile industry. We are seeking talented individuals with a passion for Automobile and educational qualifications ranging from 4-6 Years. Apply now on Erekrut to take the next step in your career with a leading global company.

Job Title: Brand Strategist & Content Lead – Automobile Service Operations

Location: Gurugram (Travel within Delhi NCR)

Experience: 4–7 Years

CTC: ₹6–9 LPA

Industry: Automobile

Role Overview

We are looking for a Brand Strategist & Content Lead to drive end-to-end branding and digital marketing initiatives for automobile dealership sales and service operations. The role involves campaign planning, brand positioning, content leadership, and performance tracking to enhance brand visibility and customer engagement.

Key Responsibilities

- Develop and implement the overall brand strategy for Sales & Service.
- Plan and execute car sales campaigns, service promotions, AMCs, and accessories marketing.
- Lead branding activities for new launches, dealership events, and festive campaigns.
- Ensure consistent brand positioning across showroom, workshop, digital, and offline platforms.
- Lead content creation including social media creatives,



reels, ad copies, and website content.
- Execute performance marketing campaigns and track ROI.
- Monitor competitor dealership branding and market trends.
- Build and engage a robust customer community through digital and offline initiatives.
- Manage photography and basic creative editing for branding purposes.

Requirements

- 4–7 years of experience in brand strategy and digital marketing.
- Experience in automobile dealership marketing preferred.
- Strong understanding of campaign planning and execution.
- Prior exposure to service operations branding is an advantage.

Designation

Brand Strategist & Content Lead – Automobile Service Operations

Key Skills

Automobile MarketingAutomotive Sales CampaignsBrand PositioningBrand StrategyCampaign Planning & ExecutionContent CreationContent StrategyCopywritingCustomer Engagement StrategyDealership BrandingDigital MarketingEditingLead Generation CampaignsMarketing ROI AnalysisMulti-location Brand ManagementPerformance MarketingPhotographyService Marketing (AMCs & Promotions)Social Media MarketingVisual Content Management

Industry

Automobile

Functional Area

Automobile

Employment Type

Full Time

Education

Graduation/Diploma

Job Type

Work From Office

📌 Brand Strategist & Content Lead – Automobile Service Operations (Gurugram)
🏢 Bikaner Motors
📍 Gurugram