? Location: Indore | Work From Office
? Experience: 6 Months – 1 Year Only
⚡ Immediate Joiners Preferred
About the Role:-
Crawl Digitally is looking for a Brand Strategist who can understand D2C brands, their target audience, market positioning, and business objectives, and translate these insights into solid brand and marketing strategies.The ideal candidate should have a good understanding of consumer behaviour, brand positioning, communication, content, social media, market trends, and D2C marketing.
Key Responsibilities:-
- Develop brand and marketing strategies for D2C and e-commerce brands
- Understand the brand’s target audience, positioning, USPs, competitors, and business objectives
- Conduct competitor and market research to identify market gaps and growth opportunities
- Develop clear brand positioning, messaging, communication directions, and content pillars
- Identify consumer insights and translate them into relevant brand and campaign ideas
- Develop campaign concepts and strategic directions across social media, UGC, content, and paid marketing
- Build creative and communication strategies based on the brand’s identity, audience, and marketing goals
- Work closely with SMM, UGC, Creative, Video Editing, Design, and Performance Marketing teams to execute strategies
- Prepare clear strategic briefs and communicate the objective, audience, messaging, and creative direction
- Review brand communication and creative output to ensure consistency with the brand strategy
- Analyse campaign and content performance and use insights to improve future strategies
- Stay updated with D2C trends, consumer behaviour, competitors, social media trends, and emerging brand communication
- Contribute to brainstorming sessions and develop recent brand, campaign, and content opportunities
- Manage strategic requirements across multiple brands while maintaining consistency in brand communication
Requirements:-
- 6 Months – 1 Year of experience in Brand Strategy, Marketing Strategy, Creative Strategy, Content Strategy, or a related role
- Experience with D2C / e-commerce brands is preferred
- Strong understanding of brand positioning, consumer behaviour, target audiences, and market research
- Good understanding of social media, content marketing, UGC, and digital marketing
- Ability to develop brand messaging, communication ideas, content pillars, and campaign concepts
- Strong research and analytical thinking skills
- Ability to understand a brand’s problem and convert it into a clear strategic direction
- Good understanding of current D2C, social media, and consumer trends
- Strong communication, presentation, and coordination skills
- Ability to work with multiple teams and manage requirements across different brands
- Creative thinking with a strong strategic approach
- Portfolio / previous strategy or brand work samples are preferred
What We Offer:-
- Opportunity to work with multiple D2C brands
- Hands-on exposure to brand strategy, digital marketing, content, UGC, and campaigns
- Opportunity to work closely with creative, SMM, UGC, and performance marketing teams
- Exposure to different industries, audiences, and brand challenges
- Collaborative work environment
- Opportunity for long-term growth within the team
How to Apply:-
Interested candidates can apply directly through LinkedIn or share their updated CV and relevant work samples:
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[email protected]
📌 Brand Strategist (Indore)
🏢 Crawl Digitally
📍 Indore